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Beer

Sold in 539 Migros supermarkets in Switzerland, Sports+Fit isotonic drink comes in a bottle made of a low-NDC-level PET copolyme
Feature Article
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PEN polymers lure beverage marketers

Superior thermal properties, chemical resistance, and high barrier to oxygen transmission have made PEN and other naphthalate-based materials irresistable for a hot-filled isotonic drink and for citrus juices.
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Supplier News
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Supplier news: Domestic acquisitions, agreements

Spartanburg Stainless Products Inc. (Spartanburg, SC) has signed an agreement to purchase beer and small chemical keg manufacturing equipment from Hoover Materials Handling Group (Alpharetta, GA).
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Plastics under seige in Massachusetts

A plastics recycling bill has been introduced in the Massachusetts state Senate that would, if passed, doom the sale of most plastic packaging. The bill bans plastic packaging for consumer products unless at least 80% of Massachusetts residents have access to plastics recycling facilities by December 31, 2000.
These mock-ups of the Superga package were photographed without the label that describes the style, size and color of shoe.
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Turning the shoe industry on end

Italian shoemaker challenges packaging conventions by adopting a vertical gable-top package that resembles both a doctor's bag and a milk carton. Patented carton design offers environmental advantages in waste-conscious Europe.
Feature Article
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Getting noticed is now packaging mission #1

In today's market, there are more serious packaging developments than the emergence of beverage containers with walls purposefully bent out of shape.
News
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Add-on packaging revs up Coors' sales

First things first. Yes, it's a real package. No, it's not actually shipped that way. But when retailers hand-erect the faux carburetor valve covers and insert the tabs into die-cut slots on 24-count multipacks of the new "engine block" package for Coors Light, they've got a clever floor display that has jump-started sales of the brand in a recent promotion, says the Golden, CO, brewer.
Feature Article
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Life-cycle analysis gains political cachet

The President's Council on Sustainable Development (PCSD), having received a new lease on life, will be pushing ahead with its efforts to proselytize on behalf of "Extended Product Responsibility (EPR)," a concept that has numerous implications for users of packaging.
News
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National bottle bill?

Sen. James Jeffords (R-VT) once again has introduced a bill requiring all beer, water and soft drink containers sold in the U.S. to carry a 10¢ deposit.
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Designers pick top ten

What will be hot in '97?
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O'Doul's calls phone card label a success

A Christmas holiday promotion involving a special telephone card "label" affixed to the inside of 12-packs of O'Doul's non-alcoholic beer has been called a success by Anheuser-Busch.

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