Beer

Package Case Study
| September 14, 2011

Retro label reflects vineyard's heritage

According to information on LovelyPackage.com, Western Australia winemaker Harvey River Bridge Estate approached strategic marketing agency brainCELLS in early 2010 to work on a new premium cider range called Graci.
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Package Case Study
| September 14, 2011

Simplicity differentiates Australian beer brand

For its contemporary beer brand, Vale Ale, McLaren Vale Beer Co. of South Australia uses a package design from Parallax Design that differentiates the brew from the category norm with its simplicity and modernity.
Bomb_Lager_cans
Package Case Study
| September 13, 2011

Bomb Lager launches in cans

Bomb Lager, a new craft beer from New York-based Bomb Beer Co., has launched in 12 oz. cans.
GPI_Tank
News
| September 12, 2011

2011 Clear Choice Awards

The Glass Packaging Institute (GPI) announced the winners of its 2011 Clear Choice Awards.
Private Label Smackdown: New game-changing private-label beer brands
 Video | July 25, 2011

Private Label Smackdown: New game-changing private-label beer brands

Lisa Baer of Baer Design Group says "Beer is one area where private-label may take a smack at national brands." Here she shows two new examples of private-label canned beer brands and compares their packaging against leading national labels.
White Paper | May 25, 2011

Case Study: Boulevard Brewing Co. taps into automated palletizing

Boulevard Brewing began a search for a palletizer by looking at the premium standard for the brewing industry, a machine that would stand up to the brewery use and abuse. They only had to look across the state to Intelligrated, located in nearby St. Louis, Mo., the manufacturer and integrator of Alvey® palletizers.
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Video showcases high-speed beverage palletizing solutions
 Video | May 24, 2011

Video showcases high-speed beverage palletizing solutions

Video from Intelligrated showcases its 940 series of Alvey palletizers for very high speed applications such as soft drinks, juice drinks, and bottled water. Video showcases many pack formats, including shrink trays, cartons, and cases.
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Feature Article
| May 8, 2011

A winning package for Old Style and the Cubs

Pabst and its design firm hit one out of the park with this full-body heat-shrink label designed to make a 12-oz glass bottle look like a wooden baseball bat.
News
| May 7, 2011

Clear Choice Awards call for entries

The Glass Packaging Institute (GPI) opens competition for its 2011 Clear Choice Awards.
Package Case Study
| May 7, 2011

Anniversary bottles enable Redhook fans to partake, reminisce

Craft beers are hot with consumers, but even they can’t rest on their laurels. At some point, the longstanding among these upstart brews move toward status as mature brands, and they have to reinvent themselves.

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