Case Studies

New package boasts 25% recycled content.
Package Case Study
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Fuller Brush brand boasts a new look

The 108-year-old Fuller Brush brand is sporting a new look for its Stanley 100 detergent.
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Package Case Study
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Pomegranate juice pack returns to its roots

After a slide in sales, U.K. juice brand Pomegreat returns to the design firm that designed its original packaging, to revive its formal visual equities.
Progresso chili
Package Case Study
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Chili in a pouch stands out

Progresso introduces two varieties of chili packaged in a convenient, flexible pouch decorated with graphics designed to appeal to ‘a die-hard chili cook-off contestant.’
Package Case Study
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Video: Sparkling wine bottle gets 2 oz lighter

In a two-year project, MARTINI Asti redesigns its sparkling wine bottle to reduce the glass weight, as part of parent company Bacardi’s sustainability initiative.
Love Beets
Package Case Study
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Playful packs make beets more approachable

Love Beets ready-to-eat beets get a new package design that makes the traditionally hard-to-prepare vegetable more convenient and accessible for consumers.
Package Case Study
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Dairy saves 1.7 M lb of HDPE in less than two years

A new 1-gal HDPE milk jug for United Dairy uses significantly less plastic, increases operational efficiencies, and offers greater functionality to consumers.
Package Case Study
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Seventh Generation package is 'display-worthy'

When Seventh Generation redesigned the packaging for its line of four hand-wash products to make it more appealing for consumers’ counters, it saw sales double.
SkinnyPack container
Package Case Study
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Salsa container is both rigid and flexible

Salsa maker is the first brand in North America to use a new container that combines rigid and flexible packaging materials to reduce weight and material, and increase shelf appeal.
New PET jar has great shelf impact.
Package Case Study
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Slimmer jar packs a confectionery punch

A narrow jar that loses none of the on-shelf impact of its larger predecessor has been created for Tangerine Confectionery, based in the Yorkshire region of England.
A stunning glass bottle that exemplifies 'a complete design."
Package Case Study
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Outstanding glass bottle wins award

The Bombay Sapphire Limited Edition Bottle has been awarded the ‘Best Bottle in Glass’ at the 2014 World Beverage Awards.
Package Case Study
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Elegant bottle showcases spirits’ quality

Craft spirits maker Copper Fiddle Distillery selects a four-sided, decanter-style, clear flint glass bottle that reflects the beauty and quality of its whiskey and gin products.
Package Case Study
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Building products packaging meets OSHA standard

New product packaging for USG Corp.’s line of building products handily meets the deadline for OSHA’s Global Harmonization Standard, while furthering the company’s branding strategy.
Package Case Study
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Healthy eating cues abound on new CVS brand packaging

CVS’ new Gold Emblem Abound brand uses packaging graphics that call out health benefits and focus on ingredients and taste to make it easier for consumers to eat healthy.
CROSS-GENERATIONAL. With its bright, sunny colors and modern ‘Meta’ font, a redesign for the Metamucil brand feels totally of-the-moment and makes fiber a cross-generational product.
Package Case Study
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Ageless and timeless: packaging for boomers

As the Baby Boomer population grows, brands relevant to their demographic use youthful packaging that highlights health and wellness, without emphasizing age.
Alignment conveyor. The ARB alignment conveyor segment uses 16 ERD electric actuators to activate rollers on the belt to align moving packages in pallet layers.
OEM Application Note
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Electric actuators add speed, precision to pallet-layer former

A prototype development project for a maker of conveying and pallet-forming equipment has led to a whole new line of electric actuators for applications in food and beverage industries.
HIGH-VOLUME PRECISION. Touch-panel control makes it easy for operators to view and edit print messages.
Machine Case Study
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Improving egg carton printing efficiencies

Non-contact inkjet printers enhance print quality and consistency, while saving time and money.

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