Case Studies

Package Case Study
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Contoured bottle fits Hansen's water

Hansen Beverage Co. entered the single-serve flavored water market in July with its Energy Water line sold in a 24-oz hot-filled polyethylene terephthalate bottle from Schmalbach-Lubeca (Manchester, MI).
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Dutch (left) and Don LaJeunesse hold a skin-packed pad of stainless-steel components in front of their company's new skin packag
Machine Case Study
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'Job shop' takes hands-on approach to skin packaging

Semi-automatic skin packaging machine improves protection of shipments of stainless-steel components and saves money.
Package Case Study
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StarKist 3-oz pouch is a smaller 'hook'

StarKist Foods Div. of Pittsburgh-based Heinz North America hopes to hook consumers with a smaller, single-serve pouch of StarKist tuna. Introduced in April, the 3-oz Flavor Fresh Pouch is a line extension of the company’s 7.06-oz pouch introduced last fall. The new, smaller pouch is expected to be available nationally by August.
Package Case Study
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Plastic innovation

In May, Glendale, CA-based Nestlé USA introduced Nestea iced tea concentrate in a striking custom-molded bottle supplied by Continental Plastics Container (Elk Grove Village, IL).
Package Case Study
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Cameras hit the vending circuit

Want to buy a one-time-use camera or a roll of film from a vending machine? Now you can, thanks to e-Vend.net of Kennett Square, PA. Packaging plays a key role.
Package Case Study
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A sharper image

To help Schick/Wilkinson Sword, Milford, CT, design a package for its new razor that appeared as sculpted as the product inside, Fisher Design’s (Cincinnati, OH) creative team devised bold, sleek graphics to deliver greater product visibility.
Package Case Study
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Dole's fresh, bold look

In a move that showcases the product, variety, and ingredients of its prepackaged salad line, Salad Blends, Dole Fresh Vegetables redesigned its packaging, incorporating bold product-identifying graphics.
Package Case Study
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Juiced-up graphics

In a dramatic departure from its old packaging, Snapple’s Mistic Drinks unveiled a new, more contemporary-looking bottle in the marketplace earlier this year.
Package Case Study
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Vibrant label whirls with color

In February, White Rock Products Corp., Whitestone, NY, introduced Southern Swirl carbonated soft drinks in a 12-oz glass bottle decorated with a six-color, clear heat-transfer body label.
U.S. Sugar, and its private-label brown and powdered sugar customers enjoy competitive differentiation with reclosable packs (ab
Package Case Study
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U.S. Sugar zips into reclosable bags

Private-label sugar producer converts nearly all its customers to zippered flexible bags of powdered and brown sugars. The switch helps to double sales.
Machine Case Study
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Bacardi moves to modernization (sidebar)

Uncaser, case packer like twins
Bottles are removed from reshippers by a continuous-motion rotary-style uncaser (left).
Machine Case Study
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Bacardi moves to modernization

A revamp of Line One is just part of a plant-wide move to upgrade, automate, and modernize Bacardi’s Jacksonville, FL, plant. See in-plant video
Package Case Study
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Nestlé 'concentrates' on tea packaging

In May, Glendale, CA-based Nestlé USA introduced Nestea iced tea concentrate in a striking custom-molded bottle supplied by Continental Plastics Container (Elk Grove Village, IL). The bottle includes a measuring chart along the side that shows how much tea to use per quart of water.
New printed shrink film unsupported bundles (left) offers the company new merchandising possibilities, while the tray overwrap s
Machine Case Study
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Single line pours out many SKUs with new options

One packaging line plus 10 different containers equals 60 SKUs, thanks to new end-of-the-line bundling and tray-pack equipment and film.
Mead Johnson's Stuart Kipperman sits in the company's "war room," where all the company's product labels are displayed for the n
Package Case Study
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'Enfa' now says Mead Johnson globally

Nearly 600 SKUs of baby nutritional products around the world are now carrying a new Enfa brand design for easy recognition.
Machine Case Study
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U.S. Sugar zips into reclosable bags (sidebar)

Zipper application is outsourced

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