Case Studies

The newest line at A.R.C. comprises a bank of 10 counters, above and inset right, plus two automatic bolt feeders. The counters
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A.R.C. counts on faster fastener bagging

From nuts to bolts, each week A.R.C. bags 500ꯠ lb of fasteners that are individually counted by high-accuracy optical-based systems. See in-plant video
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Ocean Spray goes rectangular

Ocean Spray, the firm that brought the first hot-filled PET bottle to the U.S. marketplace way back in ’85, is launching the Ripple Grip bottle, a new variation on the same hot-fill theme.
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Stand-up pouch for frozen veggies

A gussetted flat-bottom bag with a reclosable zipper feature is now being launched nationwide by Green Giant, a division of Minneapolis-based Pillsbury.
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Snack pack is Trophy material

A zippered stand-up pouch and gorgeous graphics make Trophy Foods’ Delectables line of snacks irresistable.
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Drinkable yogurt in stand-up pouch

A 1.5-L stand-up pouch is now the package for a new drinkable Licaudo de yoghurt from Parmalat Uruguay, a unit of the Parma, Italy-based dairy.
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Sargento wins FPA Member?s Choice Award

Sargento Cheese, Plymouth, WI, earned the Member’s Choice Award from the Flexible Packaging Assn., for its reclosure feature used for its Chef Style shredded mozzarella cheese pouch.
On the infeed to the palletizer (left), the machine vision camera points downward toward the bundled packs (opposite right). The
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A vision for customer satisfaction

Machine vision systems confirm Coca-Cola Femsa’s bottle counts in shrink-wrapped bundles prior to palletizing.
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New product takes on bold look

In January, Dover, DE-based Playtex Products released its first daily facial care moisturizer under its Banana Boat line of sun-protection products.
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Crushed kraft cushions case contents

Foam peanuts are on the way out at AtomicBox.Com, a logistics and fulfillment provider that warehouses, picks, packs, and ships products for manufacturers who choose to outsource such tasks.
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IronKids bags bread winners

Bags for IronKids Bread from Sara Lee Bakery, St. Louis, MO, unveiled a new look in January, sporting photos of five youngsters that replace illustrated characters.
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Hot cocoa mixes up a four-pack

Coco Caffe Gourmet Hot Cocoa beverage mixes from Cobblestone Kitchens, Mississauga, Ontario, Canada, warmed up to store shelves last fall in a new 6.25-oz composite canister.
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Pall Mall displays lighters in striking box

Brown & Williamson, Louisville, KY, heightens smokers’ awareness of filtered Pall Mall cigarettes through a 60-count display box of lighters that mimics a “hard box,” complete with a flip-top lid.
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Blue Ice mimics design

21st Century Spirits, City of Commerce, CA, felt the best way to link its 50-ml size of Blue Ice potato vodka to its striking 750-ml glass bottle was to duplicate the design. Like its parent glass version launched two months earlier, the 50-ml bottle uses a pressure-sensitive label that yields a no-label-look, and includes icicles molded into the back panel.
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Design: Mrs. Butterworth's new apron

The distinctive grandmother-shaped bottle ensures that Aurora Foods’ Mrs. Butterworth’s maple syrup remains a household name. But consumers weren’t associating the brand with other Mrs.
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Design: Sophisticated redesign

Last summer, Geyserville, CA-based Peak Wines Intl., a subsidiary of Jim Beam Brands, redesigned packaging for its Canyon Road line. The redesign, carried out by Michael Osborne Design (San Francisco, CA), combines the qualities of approachability and sophistication in a label created to appeal to young, urban, professional wine drinkers.
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Design: A simply sparkling redesign

For 12 years, Simple Green biodegradable cleansers occupied a bottle shape and design that apperared to be geared to heavy-duty professionals rather than consumers.

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