To help Schick/Wilkinson Sword, Milford, CT, design a package for its new razor that appeared as sculpted as the product inside, Fisher Design’s (Cincinnati, OH) creative team devised bold, sleek graphics to deliver greater product visibility.
In a move that showcases the product, variety, and ingredients of its prepackaged salad line, Salad Blends, Dole Fresh Vegetables redesigned its packaging, incorporating bold product-identifying graphics.
Two new lines at U.K. contract packager Axxis Intl. both rely on puck systems to handle personal care products. One line is tailored for long runs, the other for quick-change versatility. See in-plant video
A new 12-pack paperboard can multipack has won the coveted Structural/Technical Innovation award in the 2001 National Paperboard Packaging Competition, sponsored by the Paper-board Packaging Council (Alexandria, VA). Called the DuoStrap®, the Mead Packaging (Atlanta, GA) carton has already received patents for its integral handle and also for its can roll-out dispensing device.
Nestlé Canada’s Nescafé Ice coffee syrup bottle earned the “Chairman’s Choice” award in the 2001 National Canadian packaging competition. Developed in conjunction with Graham Packaging Canada (Burlington, Ontario, Canada), the blow-molded, black opaque high-density polyethylene bottle has turned a lot of heads in grocery dairy aisles since its Canadian national rollout earlier this year. A U. S. introduction is expected at some point in the future.
“It’s too easy to spend time and money on the best ingredients, careful production, and attractive packaging only to destroy the quality feel by poor printing of the ‘use-by’ date and batch number on the pack.” Sales director David Marx of Giles Foods knows whereof he speaks. His firm, based in Milton Keynes, England, supplies a range of quiches and specialty breads to major food retailers in the United Kingdom.
United Kingdom-based plants of Nestlé, Unilever, and Thorntons Plc are among the first to use an enhanced Advanced X-ray Inspection System (AXIS) to inspect trayed salads, wrapped baked goods, and packaged candy, among others.