Case Studies

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Package Case Study
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Non-food flexible packs devour awards

FPA recognizes a multilayer p-s ‘book’ label for cleaners, a plastic header bag, a resealable stand-up pouch, a high-barrier industrial wrap, formable and peelable webs for a medical package, and a CR reclosable bag for pharmaceuticals.
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Package Case Study
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Technical prowess, flexible style

Two improved package materials, one for cup lidding, one for microwave wrapping, secured Technical Innovation awards in the Flexible Packaging Assn. competition. Printing and Environmental Achievement awards also went to new technologies.
Overhead hoppers on each electronic tablet counter are fed by a bucket that travels on demand from a floor-level hopper (inset)
Machine Case Study
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New line helps repackaging pay off

Added last August, RxPak’s newest drug repackaging line is notable not only for its level of automation, but also for the senior-friendly, child-resistant closure it applies. See in-plant video
Package Case Study
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New line helps repackaging pay off (sidebar)

Closure/container combo
Machine Case Study
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E-tailer cushions itself in a perilous environment (sidebar)

Dunnage options, economics
Package Case Study
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Universal connector for syrup bags

Plano, TX-based Dr Pepper/Seven Up was instrumental in the development of a new connector spout on syrup bags. Designed for soft drink dispensing systems, the spout could make life a lot easier for bottlers and foodservice institutions across the country.
Machine Case Study
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E-tailer cushions itself in a perilous environment (sidebar)

eToys’ future in doubt
An eToys operator inspects a boxed order to determine how many air cushions will be necessary to prevent excessive product movem
Machine Case Study
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E-tailer cushions itself in a perilous environment

Air-cushion-making machinery, conveyors, case tapers and printers provide operational efficiency at embattled e-tailer e-Toys’ new distribution facility in Ontario, CA.
Package Case Study
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Campbell reshapes bowl

Campbell Soup Co., Camden, NJ, hopes to bowl consumers over with a new design for “Soup to go!” that’s taller, slimmer and curvier than the ubiquitous microwavable bowls it debuted in summer ’99. Soup to go! was re-introduced in a new bowl starting last August.
Package Case Study
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Packs provide shimmer

Revlon’s new hair treatment line was designed to put the shine back in damaged hair. Housed in equally luminous packaging, the premium line includes nine different products.
Package Case Study
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Alberto-Culver's all-natural bottle graphics

In an effort to recover its declining herbal shampoo/conditioner business, Alberto-Culver, maker of Alberto VO5 products, decided to modernize and “naturalize” its outdated bottles.
Machine Case Study
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E-commerce demands quick-change equipment (sidebar)

Methodology
Package Case Study
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Smirnoff Ice refreshes

Already a success in the United Kingdom, Smirnoff Ice from Guinness Bass Import and United Distillers & Vintners, Stamford, CT, began rolling out in February in the United States and Canada. Called an “alco-pop,” the five-percent-proof citrus-flavored malt beverage comes in a 12-oz glass bottle with decorating reminiscent of bottles for Smirnoff’s vodka. The product is being offered exclusively for on-premise consumption in bars, restaurants, pubs and clubs.
Machine Case Study
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E-commerce demands quick-change equipment

Packworld.com visitors relate packaging changes necessary for e-commerce, direct-to-consumer sales through an exclusive survey conducted late last year.
Package Case Study
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Packaging mirrors free-spirited consumers

In an extensive redesign of its Salon Selectives line, Unilever’s Chicago-based Helene Curtis is appealing to free spirits. The new look has a more stylish, sophisticated, yet approachable feel, says Diggi Thomson, Salon Selectives’ brand director.
Machine Case Study
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Coders save company its sweet time

Just Born’s ink-jet coders print date codes on cartons and trays of candy with minimal changeover time.

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