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Case Studies

Package Case Study
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Eggs-actly

On Nov. 30, 2000, Food and Drug Administration issued a final regulation requiring safe handling instructions on egg cartons. Within nine months, egg cartons must bear the following statement: “Safe Handling Instructions: To prevent illness from bacteria, keep eggs refrigerated, cook eggs until yolks are firm and cook foods containing eggs thoroughly.” The regulation also requires that eggs delivered to retail establishments be promptly refrigerated at 45°F or lower.
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Tri-extrusion heightens Haremar's capability (sidebar)

Central and remote control
Package Case Study
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Getting a handle on salsa packaging

In April, Frito-Lay rolled out its Tostitos™ brand salsa in a 28-oz plastic jug that features an integral handle and a wide-mouth closure. According to David Miller, senior technologist with Plano, TX-based Frito-Lay Corp., the multilayer polypropylene bottle is coextrusion-blown by Continental Plastic Containers (Irving, TX) and incorporates an ethylene vinyl alcohol barrier.
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Tri-extrusion heightens Haremar's capability (sidebar)

Film wraps McDonald’s Canadian buns
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Sargento to debut in-line slider

In January, Sargento Foods, Plymouth, WI, will become the first user of the Hefty® Slide-Rite® reclosure system on a package produced on a form/fill/seal machine.
The output from three extruders combines, then rises to form the bubble at the upper left side of the photo. The panel on the ri
Machine Case Study
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Tri-extrusion heightens Haremar's capability

A faster line yielding more consistent films lifts Haremar Plastics into three-layer capability, exemplified by a clear overwrap for McDonald’s buns.Highlights include comprehensive central control and remote monitoring and servicing.
Package Case Study
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Reclosable fitment cashes in for Arm & Hammer

To eliminate the possibility of having opened packages on store shelves, Church & Dwight Co., maker of Arm & Hammer® products, decided to change the packaging for its Carpet and Room Deodorizer.
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Paired vf/f/s equipment 'brews' foodservice packs (sidebar)

New Texas plant turns to vf/f/s machines
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Teardrop shape comes to cans

“We’ve seen what our friends across the pond have been doing with shaped cans, so why not us?” That’s how Norm Nieder, director of packaging technologies at St. Louis-based Anheuser-Busch, explains the launch of Michelob and Michelob Light in 16-oz contoured cans.
For its foodservice business, Mother Parker's sells bags of ground coffee under its own name as well as for brands it contract p
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Paired vf/f/s equipment 'brews' foodservice packs

By adding two vf/f/s machines, Mother Parker’s Tea & Coffee meets growing sales demand for small bags of ground coffee sold primarily to restaurants and hotels.
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Colorful redesign proves just plain nutty

When Bailey Design Group (Plymouth Meeting, PA) began redesigning the 60-year-old package for Goldenberg’s Peanut Chews, consultants there felt a break with the past was necessary.
Package Case Study
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Packaging even a mother could love

For the first time in 40 years, Procter & Gamble, with the help of design consultancy Libby Perszyk Kathman Inc. (Cincinnati, OH), has created a new contemporary brand identity for its Pampers line of products.
Package Case Study
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Sweet success for ice cream packs

Since the 1920s, Baldwin Ice Cream has graced the shelves of grocery store freezers. Now, in its first major update since 1994, Baldwin is freshening up both the look and feel of its package with the help of design group MackeySzar (Minneapolis, MN).
Harley-Davidson uses molded pulp to help protect shipments of motorcycle parts and accessories, as shown (above) by packaging en
Package Case Study
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Molded pulp benefits beer, motorcycle parts shipments

Harley-Davidson and Merchant Direct discussed how they ride the advantages of molded pulp at IMPEPA’s late-September seminar.
David Van de Velde (shown above) could be called the 'curator' of the Vincent Van Gogh line of spirits. The vodka bottles (right
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Vodka served at this art gallery

In the premium spirits category, Luctor shows Dutch heritage through extravagant decorating of Vincent Van Gogh vodkas, gin and a liqueur. Gallery graphics require 16 colors involving suppliers in five European countries.
Package Case Study
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Carnation relaunches Coffee-mate

A new curvy-shaped, high-density polyethylene jar, decorated by a heat-shrunk roll-on label, is carrying Carnation Coffee-mate® to the marketplace.

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