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Case Studies

Since new labels and a large plastic cap were made part of the package, the container has much better impact on display. Inset s
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New look for oyster packs

Induction-sealing is a key element in Minterbrook’s redesigned oyster package. Shelf life is extended, tamper evidence improved, and costs cut.
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A customized pick-and-place arm places markers into blister cavities on the rotary table of an eight-station heat-sealing machin
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Sanford sold on 'cell' concept

In-line marker assembly and packaging, featuring an eight-station automatic heat-sealing unit, helps manufacturer increase production, save labor costs and meet just-in-time needs.
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Club stores applaud multipack

When club store managers told Del Monte Foods that they wanted canned fruits and vegetables in multipacks more elegant than the ring carrier arrangement they’d been receiving, Del Monte responded.
This rigid APET clamshell provides shock protection for Seagate's disc drives during handling and shipping. Bar codes can be sca
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SeaShell drives away damage

Disk drive manufacturer Seagate reduces damage by 60% and saves more than $4 million per year in freight and materials costs by switching to a thermoformed ‘SeaShell’ clamshell.
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Pack gains Annie's approval

Annie’s® Homegrown Inc. in September introduced Microwavable Single Servings Mac & Cheese Meals in a “dual pouch” that holds organically grown macaroni in one pouch and powdered cheese sauce in a second, smaller pouch.
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Prize figures are 'capped'

São Paulo, Brazil-based bottler Ambev takes the winning-cap promo concept to a new level. The company’s 237-mL (7.9-oz) Antarctica-brand guarana beverage bottles have a Pokémon™ figure onboard, contained within the patented, hollow Cap Container from Cap Design Intl.
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Engineering software quickens product launch

Mary Kay Inc., the Dallas-based global direct-selling manufacturer of skin care and beauty products, is implementing Design-Expert® mathematical software from Stat-Ease (Minneapolis, MN) to help avoid product launch delays and unnecessary rework costs.
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Bionic design

When Hydrade Beverage Co. was looking for a design company to put life into its new product, it turned to Sibley Peteet Design (Austin, TX). According to the company, the product, a “high-speed” energy drink, is the only sports beverage that contains glycerol, which research shows to be the ingredient that best hydrates the body.
The laser scanners "look" through the top of a case of aerosol cans (above). Each of three scan heads has a 120-degree field of
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Integrator specs laser sensor for aerosol can line

Systems integrator adapts special laser to sense defects in cases of aerosol cans for cleaning products maker. Error detection improves to 99%.
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An organic original

Sweet Organics, a new line of organic snacks from Seasons’ Enterprises, is setting a precedent in the growing market of organic sweets. To help develop a totally new brand identity for his company’s snacks, president Michael Season called on longtime partner Maddock Douglas (Elmhurst, IL).
Open-mouth, pinch-bottom bags (top) are pulled from a magazine feed by vacuum cups. Sealed bags (above) exit the filler and are
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Efficiency gained, paper costs cut

A UK producer of chemicals used in the leather industry successfully integrated an automated packaging line and cut the cost of multiwall paper bags in the process.
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Sticking with tradition

Red Gold, Inc. turned to design consultancy Libby Perszyk Kathman (Cincinnati, OH) to revitalize the packaging for its line of canned tomato and tomato-based products.
This drawing shows the U-shaped aseptic filling line from beginning to end.
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Aseptic drug filling boasts new type of sterilization

Sterilizing a depyrogenation tunnel by means of vaporized hydrogen peroxide is a first at Organon’s recently installed vial filling line.
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Creating a softer side for Softsoap

In a shift from the traditional straight lines of the old Softsoap® container, Colgate, with the help of IDI (New York, NY), has changed the look of its hand soap package to give it a rounder and softer appearance.
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Remedent's new package turns heads (sidebar)

The packaging process
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Eggs-actly

On Nov. 30, 2000, Food and Drug Administration issued a final regulation requiring safe handling instructions on egg cartons. Within nine months, egg cartons must bear the following statement: “Safe Handling Instructions: To prevent illness from bacteria, keep eggs refrigerated, cook eggs until yolks are firm and cook foods containing eggs thoroughly.” The regulation also requires that eggs delivered to retail establishments be promptly refrigerated at 45°F or lower.

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