The expression “show me the money” has taken a beverage twist Down Under. That’s where United Distillers & Vintners, part of London, England-based Diageo, has stashed real cash inside select cans of Bundaberg’s Rum & Cola.
E-BOOK SPECIAL REPORT
42 Best Package Designs: 2014 edition
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
It’s been nearly seven years since Fritz-Pak Corp. began using water-soluble film for its bags of powdered concrete retarder. Concrete truck operators toss the bags into the mixer to keep the concrete from setting too fast.
Stonyfield Farm is so confident about the potential sales of its Yo Squeeze organic yogurt for kids that it’s purchased a second vf/f/s machine. Each machine produces 200 tubes/min, with an unusual ‘butt seal.’
Packaging seen at the National Hardware Show ranged from consumer-friendly packaging for data comm products to innovative film cubes for potting soil. The softer side of hardware was seen in a trend toward products packaged for females and light do-it-yourselfers.
In the U.K.’s highly competitive children’s fromage frais market, Munch Bunch Squeezy Pot Shots use packaging to stand out among the hand-held offerings of these creamy, yogurt-like cultured milk products. Three 40-g (1.41-oz) varieties of the Pot Shots were sold in oval-shaped containers with turn-and-tear openings.
Apio's new 7-item line of 12-oz packages of fresh-cut vegetables incorporates the Intellipac™ patch to yield a 17-day shelf life. Tailored to the particular veggie mix, the patch optimizes oxygen ingress and carbon dioxide egress according to prevailing temperatures. Shipping is made iceless.