Case Studies

Package Case Study
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New twist on graphics

For Lip Twirls lip protectant recently introduced by The Mentholatum Co. of Orchard Park, NY, Fisher Design (Cincinnati, OH) created a brand identity that is meant to contribute to a strong brand equity over time.
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Package Case Study
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Creating 'telegraphic imagery' for P&G

P&G Healthcare's new pain relief package is designed with “telegraphic imagery,” using product photography and graphic symbols to explain the fundamentals of ThermaCare’s pain relief process.
Machine Case Study
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Packaging to reduce, reuse, and recycle

When this Nashville-based, electronic-device manufacturer began looking for different ways to protect its fragile switches and circuits, engineers chose a greener, more natural protective packaging design.
Package Case Study
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Sargento wins FPA Member?s Choice Award

Sargento Cheese, Plymouth, WI, earned the Member’s Choice Award from the Flexible Packaging Assn., for its reclosure feature used for its Chef Style shredded mozzarella cheese pouch.
Housed in an isolated area, the refurbished vf/f/s machine produces 2" x 2" packets containing a pad and antiseptic solution. Th
Machine Case Study
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Poucher evolves to meet Avail's needs

A six-up poucher at Avail Medical is upgraded with custom features and added controls to increase production utilization. See in-plant video
Package Case Study
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Winston debuts 'flask' pack

An injection-molded “flask” of polypropylene is the revolutionary new container for Winston’s new blends, Rich and Light from R. J. Reynolds Tobacco, Winston-Salem, NC.
The newest line at A.R.C. comprises a bank of 10 counters, above and inset right, plus two automatic bolt feeders. The counters
Machine Case Study
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A.R.C. counts on faster fastener bagging

From nuts to bolts, each week A.R.C. bags 500ꯠ lb of fasteners that are individually counted by high-accuracy optical-based systems. See in-plant video
Package Case Study
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More novel packs from Heinz

Few food manufacturers show as firm a belief in the power of packaging as Pittsburgh-based H.J. Heinz Co.
Package Case Study
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Nostalgic carton graphics

Assigned the task of creating nostalgic branding and imagery for a new line of cream pies from Mrs. Smith’s, DePersico Creative Group (Havertown, PA) took the traditional, old-fashioned themes specified by the pie baker and created a rich, soda-shoppe-esque package.
Package Case Study
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A light, crisp, and refreshing redesign

Time and time again, Diet Pepsi drinkers have described the product’s flavor as “light, crisp, and refreshing.” In-house packaging designers, with the help of Deutsch Design Works (San Francisco, CA), created a new design for all Diet Pepsi packaging that would reflect these three important attributes.
Delta Faucet redesigned its carton exteriors for retail-bound packs (left) and for its trade customers (above). More colorful pr
Package Case Study
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'Beautifully Engineered' faucet packaging

Delta Faucet redesigns its packaging using preprinted boxes that include product photography to help instruct users. Inside, a new thermoformed tray stabilizes parts.
Package Case Study
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Recloseable feature 'snaps' onto Herr Foods' pretzel pack

At Snaxpo 2002, held February 16-19 in Chicago, Packaging World spotted printed prototype flexible film bags for Herr’s 22-oz Sourdough Bite Size Hard Pretzels that included the Easy Snap™ closure system.
After delivering a load of boxed coolers onto the left side of the shuttle table, a clamp truck driver backs away and pulls a la
Machine Case Study
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?®Everyday hero?? stretches savings at The Coleman Co.

A two-station machine stretch wraps a bundle of boxed coolers while a second is readied for the other station to save more than 37% in time and labor.
The first robotic loader (top right) for workplace water bottles was installed at Neverfail's Thornleigh plant.
Machine Case Study
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U.S. technology upgrades Australian water bottler

A 66% increase in productivity and a threefold boost in output accompany the installation of automated workplace water-bottle filling and handling.
Package Case Study
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Ocean Spray goes rectangular

Ocean Spray, the firm that brought the first hot-filled PET bottle to the U.S. marketplace way back in ’85, is launching the Ripple Grip bottle, a new variation on the same hot-fill theme.
This pick-and-place robot uses vacuum pick-up cups to transfer filled cups from the filling/lidding system to the case packer.
Machine Case Study
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Proficiently packed Pringles

Weighing just 8 g and resting on two ‘feet’ instead of a flat bottom, P&G’s single-serve Pringles package is automatically filled and case-packed on custom-built gear.

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