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Case Studies

In two languages, the Kraft Canada Minute Rice box extols the new easy-open, easy-reclose feature that is an integral part of th
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Pour spout on rice box wins patent

A paperboard pack for Kraft Canada’s Minute Rice has a tear-open pour spout that’s been well received by consumers. The converter has just been awarded a U.S. patent on the technology.
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Spalding's 'outrageous metal' box

XFL footballs from Spalding Sports Worldwide, Inc., kick up a notch the on-shelf presence of pigskin packaging. The Chicopee, MA, sporting goods company introduced a seven-item line of XFL footballs in late ’00, ahead of the league’s February debut.
The first of two stretch wrappers used by Spencer Press is this orbital machine that applies film around the top, bottom, and tw
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Six-sided wrapping speeds Spencer

Two new stretch wrappers that run in sequence on the same line greatly increase speed and output while eliminating labor costs to band pallets of mail-order catalogs printed by Spencer Press.
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Beverage shines in metallic label

Though the metallized biaxially oriented polypropylene labels chosen by Energy Brands for its new 32-oz Glacéau Fruitwater cost more than paper versions, J.
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Climbing the ladder of f/f/s technology (sidebar)

More complex structures, too
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Allergan's bottle is a real eye opener

Allergan, an Irvine, CA-based global health care company that specializes in eye care and pharmaceutical products, has repackaged its Complete-brand multipurpose solution for soft contact lenses in a dramatically different way.
One of Calhoun's new vf/f/s lines automates packaging from roll stock to manual case packing. Some examples of Calhoun Bend Mill
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Climbing the ladder of f/f/s technology

Beginning a decade ago, Calhoun Bend Mill started with simple packaging equipment, went through a rebuild upgrade and now has two new vf/f/s machines for bags of its food mixes.
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Combo packets go on display

Portion Pac Inc. (PPI), Mason, OH, introduced in September ’00 shelf display units of its “Squeezers” PB&J packets. Designed graphically and structurally by The Marlin Co.
The personnel involved in the expansion were (inset, L to R) Sargento's Jay Nolte, distribution center manager; Jim Gillman, fir
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Wrapper stretches Sargento output

Sargento supplements a well-liked workhorse stretch wrapper with a system that’s 30% faster and also saves on film.
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Wine labels reflect high quality

The Robert Mondavi Winery, maker of premium Chilean wines Caliterra and Arboleda, wants its customers to know they are drinking a quality wine—even before they uncork the bottle.
A maintenance worker places the new Smart Sac Stand-up Pouch inside the Smart Box containing unit for proportioning and dispensi
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Company gets 'smart' with flexibles

A specially designed stand-up pouch helps this manufacturer of cleaning chemicals provide consumers with greater convenience and efficiency.
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Heinz speeds oval container to market

Heinz Pet Snacks’ new Savory Bites dog snacks, packed in a tall oval container, epitomize the company’s new speed-to-market initiative.
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Heinz speeds oval container to market (sidebar)

Heinz ‘Pounces’ on resealable pouch
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Redesign spices up seasoning's image

By switching from glass jars, the traditional vehicle for spices, to a 300x200 composite can from Sonoco (Hartsville, SC), Restaurant LuLu in San Francisco was able to project a more upscale image for its spices.
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Limited 'edition,' unlimited help

Distiller and importer David Sherman Corp. often relies on distributors like Saxco to help create packaging for new products. Premium, hand-packaged bourbon is no exception.
Among the packaged fresh produce marketed by Reichel Foods are carrots and, most recently, sliced apples.
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Sliced apples stay fresh for 36 days

Reichel Foods has moved from nacho chips and dip to luncheon meat to PBJ ‘Snax’ to carrots to celery, all in thermoformed trays. Now comes sliced apples with a 36-day refrigerated shelf life.

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