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Case Studies

Sanford's bulk loading system also with cartoner and case packer features a conveyor bridge that permits one operator to attend
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Sanford counts on oriented bulk filling

Automatic system that replaces manual methods conveys and counts markers for oriented loading into bulk bins. As part of the same integrated system, markers can be cartoned and cased.
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Cost savings drive changes

Inside the box thinking is yielding savings for Western Digital Corp., Lake Forest, CA, which changed its protective packaging in Nov. ’00 for a six-item line of hard drives sold in the United States.
The kit form of the In Charge monitoring system for diabetics contains components including the test strips in moisture-absorbin
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Desiccant caps are 'dried and true'

An in-cap desiccant protects sensitive test strips from LXN Corp. used by diabetics, and the vial provides a UV light barrier. This cost-effective method is transparent to consumers.
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Label does the twist for Jim Beam Brands

To give its traditional packaging a new twist, Jim Beam Brands began marketing its DeKuyper Pucker Schnapps in glass bottles decorated with CCL Label’s (Rosemont, IL) Spinformation® label in March.
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Two-line strategy copes with growth

Two new lines at U.K. contract packager Axxis Intl. both rely on puck systems to handle personal care products. One line is tailored for long runs, the other for quick-change versatility. See in-plant video
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Stars and stripes design

Welch’s Sparkling Juice is dressing up for the holidays. A new shrink-wrapped package, designed by Bailey Design Group (Plymouth Meeting, PA), should help Welch’s expand consumption of its product to times of the year other than Thanksgiving, Christmas, and New Year. “The challenge for us was to create lively packaging that ties in directly to holiday occasions and promotes a feel of family and celebration while maintaining a premium image,” says Russ Napolitano, executive vice president and partner at Bailey.
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Putting the 'K' in packaging

Canandaigua Wine Co.’s newest addition, K, is an alcoholic hard cider produced in England, designed to look like nothing beer drinkers have seen before.
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Sizzling graphics

Packaging for the new Jack Daniel’s Grilling Sauce was designed to show consumers that the product can be as good over grilled food as Jack Daniel’s whiskey is over ice.
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Graphically energized cartons

In February, Novartis Consumer Health, Inc., Summit, NJ, launched nationally a line of 10 dietary supplements called ReSource Wellness that aim to help consumers feel better and take charge of their health.
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'Euro' styling enhances hex cartons

In March ’01, Hagensborg Food Corp., Kent, WA, introduced Truffles To Go, a 5.4-oz hexagonal carton of all-natural, individually wrapped truffles.
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Graphics inspired by Dutch master

Once San Francisco-based Skyy Vodka founder Maurice Kanbar perfected his decadent Dutch chocolate cream liqueur, it was only a matter of time before he created an appropriate package.
Acolorful paperboard sleeve delivers shelf impact, while the CPET tray lets consumers cook the meals right in the package.
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Case-ready fish in a cook-in tray

OceanPro launches its Fish N’ Easy brand of fresh fish in a cook-in CPET tray. Refrigerated shelf life is 11 days, enough to give retailers two weekends to make the sale.
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A sleeve-label solution

Caprice des Dieux is a popular cheese brand in France immediately recognized by its oval-shaped, blue paperboard carton. So when French cheese marketer Bressor launched a brand extension called Caprice des Anges, it was essential that the new product’s packaging build on the equity already established by its Caprice des Dieux.
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Aseptic soymilk pack: first to be square

Hain Celestial Group introduced Westsoy Smart Plus soymilk in a square, 35-oz aseptic package that features a resealable, screw-top closure.
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Packets add spice to pork packs

Farmland Foods, Inc., Kansas City, MO, introduced case-ready Extra Tender Fresh Pork in random-weight vacuum packs earlier this year. Each pack contains a ½-oz seasoning packet to promote a custom, do-it-yourself approach to seasoning.
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Dream Stream comes to the U.S. (sidebar)

Foam barrier tray, too

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