Case Studies

Package Case Study
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Wrapper and carton shine for P&G

Reaching store shelves this month is Tampax Pearl Plastic, a brand new Tampax-brand tampon from Cincinnati-based Procter & Gamble. While product features such as a sleek plastic applicator with an easy-to-hold grip are keys to the new product, packaging is an equally important point of differentiation.
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Baxter's robot picks up four blister packs at a time using a hinged gripper for placement into the cases.
Machine Case Study
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Baxter cases with unerring accuracy

A robot places and counts blisters containing IV packs into cases with an accuracy that has reduced complaints. Setup also uses case erector and sealer.
Package Case Study
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New package puts child safety in the zone

A multilayer tube and “push and turn” closure is helping CCA Industries of East Rutherford, NJ, meet Consumer Product Safety Commission guidelines for products containing lidocaine and dibucaine.
A worker feeds wrapped boxes of chocolates onto a V-belt conveyor for conveying past an ink-jet coder.
Machine Case Study
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V-belts mean victory over downtime

Gertrude Hawk Chocolates found its conveyors needed too much attention. New conveyors hardly ever require belt replacement.
Package Case Study
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Portability drives Nabisco/Kraft's 'Go-Paks!'

Nabisco Go-Paks!
Shown at left are all four pieces to the new package: 
precision white tray and inside clamshell (right), and exterior clamshell
Machine Case Study
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Sheet gives thermoformer an 'edge'

When this maker of cutting tools wanted a versatile new double-tray package, its thermoformer selected special sheet stock for difficult forming.
Package Case Study
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Milk cartons already back to school

Before children returned to school this fall, Easton, PA-based Binney & Smith and International Paper Beverage Packaging (Memphis, TN) entered into a program that involves IP-supplied cartons to schools.
Gorgeous graphics are preprinted, but variable information is printed on-line by a thermal-transfer printer.
Machine Case Study
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Kauai brings coffee packing in-house

An auger filler mounted over a vf/f/s machine equipped with a thermal-transfer printer was all it took at Kauai Coffee Co. to bring coffee packaging in-house.
Package Case Study
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Graphics supply 'hot' new look

Squirt, a citrus soft drink from Dr. Pepper/Seven Up, Inc., unveiled a new look earlier this summer. The bolder, more contemporary image of its product line packaging was created by Landor Associates (San Fran-cisco, CA) to communicate Squirt’s refreshing and exhilarating burst of citrus flavor.
Package Case Study
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New graphics 'pop' pastry packaging

In order to appeal to a more diverse demographic range of consumers, Kellogg’s turned to DuPuis (Los Angeles, CA) to create a dynamic graphic design concept to differentiate its Pop-Tarts-brand pastry packaging from the competition.
In the foreground (below), a continuous band conveyor feeds cookies by diverters into the infeeds of two parallel wrappers. An o
Machine Case Study
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Jana's cookies fly high!

Although markets have been depressed, Jana’s Classics has automated the packaging of its cookies for airline desserts.
Package Case Study
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Award-winning design solution

A dramatic packaging design solution for the Irving, TX-based Mission Foods line of tortilla products earlier this year helped Axion Design (San Anselmo, CA) win an American Graphic Design Award.
Sundor's Anaheim, CA, plant's labor-saving move to automated hot melt distribution will yield a payback of just more than one ye
Machine Case Study
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Sunny Delight solves a sticky situation

An automatic hot melt distribution system for five glue units at P&G saves labor costs and improves performance.
Package Case Study
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Squeaky-clean new graphics

OxiClean Multi-Purpose Stain Remover has moved from infomercial fame to mainstream retail distribution channels.
New erectors and partition inserters for Chevron- Texaco Global Lubricants have helped reduce corrugated waste by nearly 12%.
Machine Case Study
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Chevron erects plan to cut corrugated waste

Six new machines help oil giant dramatically cut corrugated waste.
Sealed with foil lids, bottles emerge from the aseptic filling system in two parallel lanes (left). Colorful shrink-sleeve label
Package Case Study
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Transforming the Egyptian dairy market

IGI aims to grow a market for packaged, branded milk in a country where 85% of the milk that’s bought isn’t even pasteurized let alone packaged. Aseptic packs are key.

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