Case Studies

Package Case Study
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Dial dispenses foamy hand wash

This month, Dial Corp.’s new Dial Complete Foaming Hand Wash will be available nationwide at retail. The antibacterial liquid formulation combines with a multi-component pump to dispense as a foam.
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The converting machine (left) produces air-filled cushions a maximum width of 8", with length varying from 3" to 20". Omron Heal
Machine Case Study
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Air cushions salve Omron's shipping wounds

Medical supply distributor switches from loose-fill “peanuts” to an air-cushioned void fill to satisfy customers and cut space requirements.
Package Case Study
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Pillsbury: No tear strip waffling

Catering to consumer convenience, Minneapolis-based Pillsbury introduced early this year a new, resealable package for its Hungry Jack Frozen Waffles. The 10-, 16-, and 24-count packs use a resealable tape made from a 3.2-mil polypropylene substrate coated with an FDA-compliant, pressure-sensitive freezer-grade adhesive that resists moisture and is suitable for the freezer.
Machine Case Study
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Coders save company its sweet time

Just Born’s ink-jet coders print date codes on cartons and trays of candy with minimal changeover time.
Package Case Study
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Campbell reshapes bowl

Campbell Soup Co., Camden, NJ, hopes to bowl consumers over with a new design for “Soup to go!” that’s taller, slimmer and curvier than the ubiquitous microwavable bowls it debuted in summer ’99. Soup to go! was re-introduced in a new bowl starting last August.
On board the 14-station rotary filler/sealer (above), the upgraded sensor reads the registration mark (left) to orient the tube
Machine Case Study
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'Enlightened' registration slashes tube scrap

A move to an upgraded vision sensor for tube registration helps filling at Access Business Group stay out of the dark. Literally.
Package Case Study
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Packs provide shimmer

Revlon’s new hair treatment line was designed to put the shine back in damaged hair. Housed in equally luminous packaging, the premium line includes nine different products.
Machine Case Study
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Coupling smooths packer's pick-and-place motion (sidebar)

Tech talk
Package Case Study
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Alberto-Culver's all-natural bottle graphics

In an effort to recover its declining herbal shampoo/conditioner business, Alberto-Culver, maker of Alberto VO5 products, decided to modernize and “naturalize” its outdated bottles.
Coupling that connects the servo motor to the pick-and-place carriage can be seen onboard the case packer at the very top of the
Machine Case Study
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Coupling smooths packer's pick-and-place motion

Servo motor coupling provides smooth and accurate pick-and-place motion in a case packer at Jersey Juice.
Package Case Study
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Smirnoff Ice refreshes

Already a success in the United Kingdom, Smirnoff Ice from Guinness Bass Import and United Distillers & Vintners, Stamford, CT, began rolling out in February in the United States and Canada. Called an “alco-pop,” the five-percent-proof citrus-flavored malt beverage comes in a 12-oz glass bottle with decorating reminiscent of bottles for Smirnoff’s vodka. The product is being offered exclusively for on-premise consumption in bars, restaurants, pubs and clubs.
Unilever's revamped overcap sortation and orientation system smooths out what had been a jam-laden setup.
Machine Case Study
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Unilever overcomes overcapping obstacles

Unilever’s overcap sorter/orienter/feeder for aerosol hairsprays lifts production rates by 22% and eliminates constant jams.
Package Case Study
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Packaging mirrors free-spirited consumers

In an extensive redesign of its Salon Selectives line, Unilever’s Chicago-based Helene Curtis is appealing to free spirits. The new look has a more stylish, sophisticated, yet approachable feel, says Diggi Thomson, Salon Selectives’ brand director.
Machine Case Study
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New line helps repackaging pay off (sidebar)

Repackaging’ defined
Package Case Study
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Introductory design for teen girls

When Caboodles The Teen Brand, Plano, IL, decided to enter the fast-paced bath and body market, its packaging ideas went to Expac Corp. (Montvale, NJ).
Overhead hoppers on each electronic tablet counter are fed by a bucket that travels on demand from a floor-level hopper (inset)
Machine Case Study
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New line helps repackaging pay off

Added last August, RxPak’s newest drug repackaging line is notable not only for its level of automation, but also for the senior-friendly, child-resistant closure it applies. See in-plant video

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