Case Studies

Package Case Study
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Labatt launches label-less bottles

Labatt Breweries of Canada reintroduced locally in May Labatt 50 premium ale in a 341-ml (12-oz) amber glass bottle.
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Package Case Study
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Everything but the brush!

Sherwin-Williams’ Dutch Boy Dirt Fighter paints are debuting in an extravagant four-piece square plastic container.
Package Case Study
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Beverages flow boldly into aluminum bottles

The path to product differentiation for two new beverages is a metallic one.
Package Case Study
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Pampers product scores NACD top award

TricorBraun (St. Louis, MO) is the distributor that won the Bernard Seid Best of Show award in the 2002 packaging competition sponsored by the National Assn.
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First PET, pasteurizable

In England, Coors Brewing Co. has launched Reef, a vodka-based fruit drink, in a three-layer plastic barrier bottle that’s fully pasteurizable.
Package Case Study
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Two-chamber bottle serves Stridex

Spotted last month at a Chicagoland Walgreen’s store was Stri-Dex-brand Day & Night acne medication in a single dual-chamber bottle.
Package Case Study
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Apple sauce tubes rocket into new markets

Launched into California in mid-2001, Selah, WA-based Tree Top’s Fruit Rocketz distribution expanded earlier this year to include the Pacific Northwest and Texas.
Package Case Study
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Dry dental packs

Desiccant canisters add two-year shelf life for dental retraction cords.
Package Case Study
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Baxter's bottle gets 'pulse' pounding

Deerfield, IL-based Baxter Healthcare Corp. introduced its first line of nutrient-enriched water at the Food Marketing Institute show in May.
Package Case Study
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Wine's single-serve PET bottle serves new venues

In late April 2002, Canandaigua Wine introduced nationwide 375-ml PET bottles of Arbor Mist wine in four fruit flavors.
Package Case Study
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Lunchmeats launch in reusable PP containers

The Hillshire Farm division of Sara Lee Foods, Cincinnati, OH, has selected GladWare® containers for its new Ultra-Thin Deli Select line of lunchmeats.
Three trays, with difficult forming details and die cuts, serve to hold all of Motorola's Personal Communications products1;aro
Package Case Study
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Motorola trims packaging, plastics

Three molded pulp trays and new generic corrugated cartons help Personal Communications Systems establish global standard and save big.
The one-piece book-style carton's fifth panel unfolds (left and opposite) to reveal the information-laden copy, which was an alt
Package Case Study
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Crest 'books' info-paneled carton

In a novel approach, a carton’s informational fold-out fifth panel enlightens users about the benefits of Crest Whitestrips.
Package Case Study
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Winn-Dixie leverages its own brand name (sidebar)

Inside peek
Package Case Study
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Winn-Dixie leverages its own brand name (sidebar)

A chipper category
Shown is Superior's unique bottle shape in  1/2 -gal, 3-L, and 1-gal sizes.
Machine Case Study
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Superior likes caseless shipping

This Ohio dairy manufacturer is rewriting the rules that govern distribution in the dairy industry. Caseless shipping is key. See in-plant video

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