In September, Minneapolis-based Marigold Foods introduced five flavored milk varieties in high-density polyethylene bottles. Ultra-high temperature (UHT) processing yields a 65-day shelf life. The 12-oz Kemps®-brand varieties sell in refrigerated dairy cases of supermarkets, as well as in school vending machines.
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42 Best Package Designs
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Marketers for San Diego-based Bumble Bee Seafoods heard the call of club stores and consumers alike, requesting a more flashy multipack of its canned salmon. Bumble Bee responded last summer with a colorful film sleeve from Ultrapak (Dunkirk, NY) for two- and four-pack varieties.
In an effort to give its venerable fruit punch drink a hip packaging design, Hawaiian Punch is turning to its core consumers: teenagers. Hawaiian Punch is a brand of Plano, TX-based Dr Pepper/Seven Up, a subsidiary of Cadbury Schweppes plc.
Abita Brewery next year plans to commercialize beer in a one-way multilayer plastic bottle that’s pasteurizable. Until now, the plastic bottles typically used for beer didn’t have sufficient thermal resistance to withstand pasteurization, so brewers choosing to use plastic have had to rely on some form of cold filtering or flash pasteurization. But the availability of this new tunnel-pasteurizable bottle could make one-way plastic beer bottles a viable option for a lot more brewers. Abita Brewery, based in Abita Springs, LA, is a regional craft brewer.
Just in time for the fall season is Amurol Confections’ Caramel Apple Bubble Gum, packaged in a reusable apple-shaped polypropylene cup and a removable acrylonitrile-butadiene-styrene lid. A polyvinyl chloride heat-shrink label conforms to the shape of the container, delivering graphics via a modified flexo press.
In September, Ferolito Vultaggio & Sons, Lake Success, NY, “launched” its AriZona Rx Extreme Energy Shot drink in a package that resembles a rocket. The drink uses an 8-oz aluminum can topped with a polypropylene cap that doubles as a “shot cup.” According to Ferolito Vultaggio & Sons, creators of the AriZona Beverage brand, the “shot cup” provides an industry-first sanitary cap.
Culligan Intl. Co., Northbrook, IL, is one of the first end users of a new laminated 36-pt solid fiber board substrate used for folding cartons for retail water filters. Forte™ from Westvaco’s Packaging Resources Group (Stamford, CT) comprises 6-pt SBS–which provides a high-quality printing surface–laminated to 30-pt Kraftpak®, an uncoated SUS.
In July, Chicago-based Union Beverage Co. introduced a line of six flavored 80-proof vodkas in polyethylene terephthalate bottles. The new line also represents Union’s first use of plastic. Previously, Union used only glass bottles.
To help make its wine appear more distinctive and specialized, Chaddsford Winery turned to Saxco Canada Co. (Port Credit, Ontario, Canada) to find the bottle to meet its design needs. The idea for the design of a container for the Dessert Riesling wine, which was hatched in-house, included the use of a tall, thin 375-mL antique blue bottle.
In a market where impulse purchases rule, Markwins Intl., has raised the visibility of its cosmetics through unique packaging. The City of Industry, CA-based companys glam in a can cosmetics that were introduced at select mass merchandisers nationwide in August are packaged in transparent 1-gal paint cans.