Alert: Packaging World now enhanced for the iPad and iPhone. Watch a quick video preview

Case Studies

Package Case Study
|

Century seals securely

Diameters may range from 38 to 120 mm, but regardless of the neck finish on HDPE jars filled on four packaging lines at Century Foods, tamper evidence is assured since the August installation of four induction-sealing machines from Pillar Technologies (Hartland, WI).
E-BOOK SPECIAL REPORT
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
Package Case Study
|

'Tall blonde' bottle proves versatile

Southerners have a new beer option from Carolina Beer & Beverage, LLC, a regional craft brewer in Mooresville, NC: Tall blonde, a 16-oz longneck PET barrier bottle containing a light pilsner-style brew.
Package Case Study
|

Shapely canisters treat cookies, dog food

Distinctive tapered canisters with rounded corners are creating differentiation for products in two separate categories, and in two different countries. In the United States, Dayton, OH-based Iams Company in November began to use the Linearpak® container for its new Eukanuba Healthy Extras Biscuits.
Package Case Study
|

Swanson spins out pop-top lid

Packaging World editors spotted an easy-open pop-top lid on Campbell’s Swanson-brand 14-oz beef and chicken broth cans in Chicago-area supermarkets.
Package Case Study
|

Redesigned syrup container

Jefferson, TX-based Blackburn Syrup challenged TricorBraun’s (St. Louis, MO) design group to redesign its 24-oz clarified polypropylene syrup bottle. The extrusion-blown bottle is created from a six-cavity mold designed by TricorBraun.
Package Case Study
|

Design: Baking kits display holiday spirit

Betty Crocker cooked up a timely product for the recent season: Holiday baking kits in four varieties. The kits from Minneapolis, MN-based General Mills are packaged in creative and colorful boxes with precision die cuts.
Package Case Study
|

No cheesy packaging redesign

For three decades, Bongards’ Creameries has used the same logo, design, color, and tagline to decorate its packs of cheese, butter, and whey products. To help revitalize and freshen its look, Bongards’ contacted Compass Design (Minneapolis, MN).
New insecticide appearing this month uses stand-up packaging with glitzy eight-color flexo printing to lure consumers. A die cut
Package Case Study
|

Insecticide debuts in 'killer' packaging

GardenTech launches 10-lb stand-up bags of Over ‘n Out in a three-piece display-ready case with a stand-out four-color design.
Machine Case Study
|

Ink-jet upgrade for R.J. Reynolds

In a project involving multiple cigarette-making plants, R.J. Reynolds Tobacco Co. of Winston-Salem, NC, recently made a major investment in ink-jet case printers supplied by FoxJet (Arlington, TX).
A finished bottle with aluminum overcap and pressure-sensitive label is shown above.
Machine Case Study
|

'Scaling up' on vaccine filling

Now the world’s fourth largest supplier of poultry vaccines, Lohmann Animal Health maintains its ranking through capital investment. See in-plant video
Package Case Study
|

Design: Redesigned label is rosier

In September 2001, Four Roses Distilling Co., Lawrenceburg, KY, a Seagram’s company, unveiled a bold new label for its Four Roses Kentucky Straight Bourbon Whiskey.
Package Case Study
|

Design: A less mature design

When it was first introduced in 1947, Toni home perm from The White Rain Company had strong brand recognition among mature female consumers. To extend its franchise to a younger audience, the company turned to LAM Design Associates (Pleasantville, NY) to update its carton.
Package Case Study
|

Design: Play-Doh's reformed look

In the spring of 2001, Hasbro released to the market a new look for one of its most established brands. The redesign for Play-Doh carried out by Marketing by Design (Beverly, MA) had three simple goals: reinforce the Play-Doh identity, establish Play-Doh as the brand that offers the best selection of vibrant colors, and provide a model of what kids can create with the colored dough.
Drawing power: Focus groups with kids and moms helped pinpoint crucial packaging elements that included a closure that allow kid
Package Case Study
|

Parkay spreads into kids' bottles

Kid-friendly bottles are made of a custom HDPE/LDPE blend for squeezability and feature a portion-control dispensing closure.
Package Case Study
|

Bacardi says 'O yes!' to unique label

As Bacardi introduces its new orange-flavored rum, a unique label helps maintain brand continuity while offering product distinction.
This hydraulic lift raises full, stretchwrapped pallets up to the level of the warehouse floor.
Machine Case Study
|

Bottling built for the future (sidebar)

Conveyor connection

Pages

Newsletters

Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
Each newsletter ranges in frequency from once per month to a few times per month at most.