Alert: Packaging World now enhanced for the iPad and iPhone. Watch a quick video preview

Case Studies

Package Case Study
|

New product takes on bold look

In January, Dover, DE-based Playtex Products released its first daily facial care moisturizer under its Banana Boat line of sun-protection products.
E-BOOK SPECIAL REPORT
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
Kevin Colcord, project engineer checks the programming for the PLC that controls the conveyors.
Machine Case Study
|

Engineers display a 'can-do' attitude

To convert its 12-packed cans to a 6x2 configuration took much more than change parts. Coke Consolidated engineers deliver without a major capital investment.
Package Case Study
|

Crushed kraft cushions case contents

Foam peanuts are on the way out at AtomicBox.Com, a logistics and fulfillment provider that warehouses, picks, packs, and ships products for manufacturers who choose to outsource such tasks.
On the infeed to the palletizer (left), the machine vision camera points downward toward the bundled packs (opposite right). The
Machine Case Study
|

A vision for customer satisfaction

Machine vision systems confirm Coca-Cola Femsa’s bottle counts in shrink-wrapped bundles prior to palletizing.
Package Case Study
|

IronKids bags bread winners

Bags for IronKids Bread from Sara Lee Bakery, St. Louis, MO, unveiled a new look in January, sporting photos of five youngsters that replace illustrated characters.
Package Case Study
|

Hot cocoa mixes up a four-pack

Coco Caffe Gourmet Hot Cocoa beverage mixes from Cobblestone Kitchens, Mississauga, Ontario, Canada, warmed up to store shelves last fall in a new 6.25-oz composite canister.
Package Case Study
|

Pall Mall displays lighters in striking box

Brown & Williamson, Louisville, KY, heightens smokers’ awareness of filtered Pall Mall cigarettes through a 60-count display box of lighters that mimics a “hard box,” complete with a flip-top lid.
Package Case Study
|

Blue Ice mimics design

21st Century Spirits, City of Commerce, CA, felt the best way to link its 50-ml size of Blue Ice potato vodka to its striking 750-ml glass bottle was to duplicate the design. Like its parent glass version launched two months earlier, the 50-ml bottle uses a pressure-sensitive label that yields a no-label-look, and includes icicles molded into the back panel.
Package Case Study
|

Design: Mrs. Butterworth's new apron

The distinctive grandmother-shaped bottle ensures that Aurora Foods’ Mrs. Butterworth’s maple syrup remains a household name. But consumers weren’t associating the brand with other Mrs.
Package Case Study
|

Design: Sophisticated redesign

Last summer, Geyserville, CA-based Peak Wines Intl., a subsidiary of Jim Beam Brands, redesigned packaging for its Canyon Road line. The redesign, carried out by Michael Osborne Design (San Francisco, CA), combines the qualities of approachability and sophistication in a label created to appeal to young, urban, professional wine drinkers.
A finished bottle with aluminum overcap and pressure-sensitive label is shown above.
Machine Case Study
|

'Scaling up' on vaccine filling

Now the world’s fourth largest supplier of poultry vaccines, Lohmann Animal Health maintains its ranking through capital investment. See in-plant video
Package Case Study
|

Swanson spins out pop-top lid

Packaging World editors spotted an easy-open pop-top lid on Campbell’s Swanson-brand 14-oz beef and chicken broth cans in Chicago-area supermarkets.
Machine Case Study
|

Instant changeover with Del Monte's labeling duo (sidebar)

Set-up for Del Monte's dynamic duo
Package Case Study
|

Redesigned syrup container

Jefferson, TX-based Blackburn Syrup challenged TricorBraun’s (St. Louis, MO) design group to redesign its 24-oz clarified polypropylene syrup bottle. The extrusion-blown bottle is created from a six-cavity mold designed by TricorBraun.
The upstream unit of the two-labeler setup is applying the label (above) to the top of the multipack of canned fruit or vegetabl
Machine Case Study
|

Instant changeover with Del Monte's labeling duo

A pair of interconnected applicators yields automatic label roll changes using labels printed offline just-in-time. See in-plant video
Package Case Study
|

Design: Baking kits display holiday spirit

Betty Crocker cooked up a timely product for the recent season: Holiday baking kits in four varieties. The kits from Minneapolis, MN-based General Mills are packaged in creative and colorful boxes with precision die cuts.

Pages

Newsletters

Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
Each newsletter ranges in frequency from once per month to a few times per month at most.