Case Studies

Package Case Study
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Barrier bottle to broaden Apple & Eve markets

Apple & Eve’s new monolayer barrier PET bottle from Graham Packaging offers the juice packer new ways to market its single-serve 10-oz bottles of juice.
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Package Case Study
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Low-impact material wraps M&S butter

Retailer Marks & Spencer has become the first in the United Kingdom and Ireland to use Lean®Cover packaging to wrap its butter products. The new material, made by Ecolean AB in Sweden, is supplied by National Flexible, Ecolean’s sole representative in those countries.
Package Case Study
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Shrinking design

Stonyfield Farm, a manufacturer of organic yogurts, redesigned its cup graphics for a more consistent look across its entire family of yogurts. Additionally, the new fat-free yogurt will be packaged in a 6-oz cup size.
Package Case Study
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Creating a brand personality

When Coca-Cola's Minute Maid Co. decided to launch its Simply Orange orange juice, it turned to MLR Design for graphics and Lipson Allport Glass & Associates for structural design.
Package Case Study
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Super-sized design

To answer the consumer call for greater convenience at a better value, John B. Sanfilippo & Son, Inc, maker of Fisher nuts and other snack foods, has expanded from three peanut items in sizes from 16- to 40-oz PET containers to a line of nine flavors packed in various sizes totaling 18 SKUs.
Gadzooks' 44'-long shipper labeling system
Machine Case Study
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Gadzooks dresses up its shipper labeling

Gadzooks uses scanners and a print-and-apply system to automatically generate labels for cases shipped by FedEx to 433 stores.
Each of the three-dimensional labels for Dial's clear liquid hand soap (above right) is made up of two images: if you compare th
Package Case Study
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Dial ratchets up liquid soap packaging

A multicompany partnership combined to create new lenticular, three-dimensional labels for clear hand soap bottles.
Continuous-motion vf/f/s equipment like this machine improve output and efficiency at Snyder of Berlin.
Machine Case Study
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Snyder snacks on efficiency

New vf/f/s machines replace outdated equipment, adding speed while reducing costs for labor, replacement parts, and product giveaway.See in-plant video
Shown here is a sampling of TVG's new blister packs, 
including products on the far right that represent the core product line.
Package Case Study
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Blister pack components on demand

Plastic bags with preprinted header cards were too costly and too labor intensive to fill and staple shut. Thermoformed PVC blisters with ‘slider cards’ are a big improvement.
Shown above are two of the three "delta" style robots that take frankfurters from their random orientation and organize them int
Machine Case Study
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'Knowledge-based' robots learn as they pack

Machine vision, robotic packaging equipment, PC controls, and customized software combine to help a German maker of frankfurters cope with growth.
At the Ft. Dearborn facility where the Oberweis label is produced, pressman Tom Peters (left) and flexible packaging customer se
Package Case Study
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Enhancing a brand with happy cows

Armed with a design concept statement that ‘happy cows give good milk,’ label converter Fort Dearborn Co. came up with labels that build brand equity for Oberweis Dairy.
At a Wal-Mart Supercenter, trays of case-ready beef provide an impression of \"fresh\" for the centrally packaged products.
Package Case Study
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A case-ready meat tour

A visit to a Wal-Mart Supercenter—and input from industry experts—provides a snapshot look at case-ready meat packaging.
Package Case Study
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A case-ready meat tour (sidebar)

Is this package the future of case-ready?
Package Case Study
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Not all sweetener packs are created Equal

New container and closure let consumers use Equal’s no-calorie sweetener by the Spoonful.
Package Case Study
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Countering the counterfeiters

Aventis Pharma Argentina is using a printed holographic push-through blister pack to fight counterfeiters of its popular Novalgina analgesic tablets.
Package Case Study
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Rexall revitalizes packaging

Rexall Sundown, Boca Raton, FL, last December unveiled a series of consumer-friendly packaging improvements for cartoned bottles of its Osteo Bi-Flex caplets for joint health care.

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