Health foods maker GeniSoy Products Co., Fairfield, CA, debuted a new line of soy nut-based Trail Mix in October 2002, “in a pouch where consumers actually see the product,” says marketing manager Sabrina Wootton.
Twin Laboratories, Ronkonkoma, NY, deploys a custom blow-molded bottle from Berlin Packaging for both its ultrafueL and Xtreme product lines. Each beverage is dressed with gravure-printed 2-mil polyvinyl chloride shrink-sleeve labels from Seal-It.
ACT II, manufacturer of microwave popcorn, decided early this year to change the printing process on its popcorn packaging from four-color flexographic to four-color offset as well as update the packaging for its two popcorn “tiers.” Because the logo and packaging design for its first-tier line is well-known among consumers, designers at Mackey Szar decided to make some understated, yet impactful updates.
When Ontario, Canada-based Vincor Intl. began the process of releasing its Tabu Exotic Citrus beverage into the marketplace, it turned to CCL Container to create the signature brushed aluminum, long-neck bottle.
As the slider-style reclosure feature has grown in popularity since it started showing up on consumer packaged goods about two years ago, most packs on which it’s found are either pre-made pouches or they’re made on a horizontal form/fill/seal system.