Case Studies

Package Case Study
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Stain can label redesign

Last March, Sherwin Williams wood care group (Kent, WA) decided to alleviate customer confusion regarding its Thompson’s WaterSeal line of stain. According to Mike Kozlowski, product manager for Thompson’s, consumers were having a hard time deciphering between product types.
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Package Case Study
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Listerine strips made portable, universal

Pfizer Consumer Healthcare, Morris Plains, NJ, introduced in the United States in October ‘01 Cool Mint Listerine PocketPaks™ of tiny hinged plastic “vials.” The vials (see sidebar) contain stamp-sized oral care strips that dissolve instantly on the tongue where they kill germs on contact. A carded blister serves as the secondary package.
Package Case Study
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Unusual bag-in-box differentiates organic wine from the rest

Nevada County Wine Guild reinforces its line of organic wines with a statuesque bag-in-box package whose shape delivers competitive differentiation. The box uses 60% post-consumer materials and is recyclable.
Screen-printed with organic inks that are cured in a lehr at 350?F, the bottle's decoration makes a strong statement.
Package Case Study
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Cutting through the clutter

This Chicago-based company left no stone unturned in its quest for perfect packaging. Spare-no-expense shippers in two sizes and custom primary packaging mark the debut of this premium vodka.
Stronger and better looking: Consumer-preferred PET gives Perrier's water jugs improved shelf presence versus HDPE. The PET jug'
Package Case Study
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Perrier sleeves 1-gal PET bottles

Perrier debuts several of its brands in PET jugs decorated with stretch sleeve labels printed in eight colors. New molding, sleeving equipment highlights revamped lines at two facilities.
Package Case Study
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Premium wine packaging

To help make its wine appear more distinctive and specialized, Chaddsford Winery turned to Saxco Canada Co. (Port Credit, Ontario, Canada) to find the bottle to meet its design needs. The idea for the design of a container for the Dessert Riesling wine, which was hatched in-house, included the use of a tall, thin 375-mL antique blue bottle.
Package Case Study
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Canny cosmetics

In a market where impulse purchases rule, Markwins Intl., has raised the visibility of its cosmetics through unique packaging. The City of Industry, CA-based company’s “glam in a can™” cosmetics that were introduced at select mass merchandisers nationwide in August are packaged in transparent 1-gal paint cans.
Some see probiotic products like this one from Dannon as another logical candidate for cold aseptic filling into plastic contain
Package Case Study
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Plastic bottles move toward aseptics (sidebar)

What about probiotics?
Package Case Study
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New line boasts new sterilizing technology (sidebar)

Barrier version, too
Package Case Study
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Delivering for dairy (sidebar)

Custom bottle helps launch Oberweis Dairy into single-serve milks
Machine Case Study
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Coke 'endorses' new mold-making technology

The Coca-Cola Co., Atlanta, GA, has endorsed new technology for making tooling for injection and blow-molding equipment. The process is patented by Metallamics (Traverse City, MI) and improves the cycle times of, in this case, molding of preforms and plastic soft drink bottles.
Package Case Study
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Pouch replaces Hawaiian Punch box

An unusual, shaped stand-up pouch is now bringing kids the taste of Hawaiian Punch in seven southeast states. Hawaiian Punch is a brand of Cadbury Schweppes plc, packed for Mott’s, Stamford, CT.
Flavor Delite's products are checked by the on-line X-ray system at speeds to 62/min. It even detects underfilled canisters.
Machine Case Study
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X-ray system spices up on-line QA

An X-ray inspection system at Flavor Delite checks for ?anything? out of the ordinary inside canisters of seasonings, including clumps. A ?guardian angel? for the line, the system confirms packaged product weight, too.
Package Case Study
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P&G unwraps bioplastic for commercialization

Cincinnati,OH-based Procter & Gamble has licensed PHBH (poly 3-hydroxybutyrate-co-3-hydroxyhexanoate), a biodegradable polymer, to plastics manufacturer Kaneka Corp., Osaka, Japan.
Fabri-Kal customers use labeled clamshells to pack a variety of produce, including blueberries and cherry tomatoes.
Machine Case Study
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Labeler proves 'berry, berry' good for Fabri-Kal

A new clamshell labeling system increases speed while reducing labor costs and downtime at the Greenville, SC, plant of thermoformer Fabri-Kal.
Package Case Study
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Abita tests pasteurizable beer in PET

Abita Brewery next year plans to commercialize beer in a one-way multilayer plastic bottle that’s pasteurizable. Until now, the plastic bottles typically used for beer didn’t have sufficient thermal resistance to withstand pasteurization, so brewers choosing to use plastic have had to rely on some form of cold filtering or flash pasteurization. But the availability of this new tunnel-pasteurizable bottle could make one-way plastic beer bottles a viable option for a lot more brewers. Abita Brewery, based in Abita Springs, LA, is a regional craft brewer.

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