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Case Studies

Shown at left are all four pieces to the new package: 
precision white tray and inside clamshell (right), and exterior clamshell
Machine Case Study
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Sheet gives thermoformer an 'edge'

When this maker of cutting tools wanted a versatile new double-tray package, its thermoformer selected special sheet stock for difficult forming.
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New graphics 'pop' pastry packaging

In order to appeal to a more diverse demographic range of consumers, Kellogg’s turned to DuPuis (Los Angeles, CA) to create a dynamic graphic design concept to differentiate its Pop-Tarts-brand pastry packaging from the competition.
Gorgeous graphics are preprinted, but variable information is printed on-line by a thermal-transfer printer.
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Kauai brings coffee packing in-house

An auger filler mounted over a vf/f/s machine equipped with a thermal-transfer printer was all it took at Kauai Coffee Co. to bring coffee packaging in-house.
Package Case Study
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Graphics help new brand break into bath and body

The new “sub-brand” Ohm by Olay from Procter and Gamble, a line of botanical bath and body products, launched this summer. The packaging, with graphics designed by Libby Perszyk Kathman (Cincinnati, OH), ranges from spray bottles to lotion tubes and cartons.
Twelve 12-oz PET bottles of Dasani water are now being marketed in the Fridge Pack by Coca-Cola Bottling Consolidated.
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Fridge Pack rolls out for Dasani

Coca-Cola Bottling Consolidated was the pioneer for the refrigerator-friendly 12-pack for Coke soft drinks in cans. Now it’s doing the same for Dasani water in 12-oz PET bottles.
EOS Winery's graceful port bottle is adorned with an oval p-s label made of embossed flexible pewter.
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Pewter isn't only for tankards

EOS Estate Winery crafts a specialty port wine that’s decorated with a pewter label imported from France.
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Self-venting entrées cook up convenience

Smithfield Packing Co., Smithfield, VA, lays claim as the first to offer microwavable entrées in a self-venting package. “There is absolutely no hassle with these entrées,” enthuses Mark Willes, vice president prepared foods/retail.
Plant manager Doros Cleanthous holds filled bottles of milk, one of which is shown close-up.
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Monobloc 'cleans up' for Cyprus company

Cyprus-based beverage producer Lanitis Bros. Ltd. is first to use a monobloc bottle-blowing, -filling, and -capping system for fresh, pasteurized milk in PET.
In GBF's semi-automatic packaging line, boxes are set up automatically (right) then loaded with literature before the components
Machine Case Study
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Improved coding of medical kits

New ink-jet coder prints better while it saves money over previous coder for diagnostic test kits that need to be trackable.
The laser printer is nestled in 59 pieces of protective packaging (top) and is equipped with a special molded foam ramp (bottom)
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HP reduces packaging

A redesign at Hewlett-Packard cuts packaging components in half.
Package Case Study
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Wegman's brands its irradiated ground beef

Innovative supermarket chain Wegman’s has introduced irradiated fresh ground beef in chub packs.
Package Case Study
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Vitamin gumballs bounce into new canister

Bloomfield, CT-based Amerifit Nutrition released its Vitaball Vitamin Gumball product to the warehouse club market.
Package Case Study
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Powdered chai goes flexible

Portland-based Oregon Chai release a new dry powdered chai tea latte mix in October 2001.
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Tesco sells sushi the Japanese way

Solway Foods, Corby, England, the sushi processor and packager, developed an unusual three-dimensional thermoformed tray and lid.
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Phosphorescent decoration

To celebrate the “Festival du Film de Paris” this year, the French Champagne house Pierrel released a limited-edition bottle decorated with a phosphorescent shrink-sleeve label from Sleever Intl.
Package Case Study
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Award-winning design solution

A dramatic packaging design solution for the Irving, TX-based Mission Foods line of tortilla products earlier this year helped Axion Design (San Anselmo, CA) win an American Graphic Design Award.

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