Case Studies

Package Case Study
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Retail product release

Roto-Rooter launched what is reported to be its first consumer product, a liquid drain cleaner for home use, with package design and development assistance from One80 Design (New York, NY).
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Package Case Study
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Creating a clean, new look

In February, Spot Shot, a WD-40 product, got a new look thanks to an in-house design team collaborating with Marcou Design (Monroe Township, NJ).
Package Case Study
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Color-shifting tottles make a splash

A colorant used in two-layer HDPE tottles and other containers of Fiji Blend tanning products produces an attention-getting color shift...just like a tan.
Package Case Study
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Convenience is key (sidebar)

Shaking away cat litter odors
Nestlé is testing this new 18-lb bag, which is easier for consumers to carry and store. Nestlé is looking for pet-food pac
Package Case Study
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Convenience is key

Pet-food manufacturers discuss the future of packaging and how innovation, customer convenience, and ease-of-use fit in with upcoming packaging plans.
Package Case Study
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Single-handed convenience

One-handed dispensing of coffee creamer is coming to dairy cases across the country as Morningstar Foods, a subsidiary of Dallas-based Dean Foods Co., begins shipping its International Delight brand in PET containers with a custom dispensing closure.
Package Case Study
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Sleeve labels deliver 'Black Magic'

The Black Magic brand of auto care products “has heritage and equity in its shine” characteristics, says Jeffrey Lack, group manager of innovations for Shell Lubricants.
Package Case Study
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Pickle tub packs foodservice benefits

A shelf-stable, high-density polyethylene container of sliced pickles from Dean Foods, Franklin Park, IL, ensures that Oakbrook, IL-based McDonald’s operators and its customers are well served.
Package Case Study
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Candy and coffee team up

If Seattle-based Starbucks is synonymous with fine coffee, Brown & Haley, Tacoma, WA, has a similar cachet with its Almond Roca candy. Beginning this year, the two organizations are teaming up as B&H produces Mocha Roca Coffee Buttercrunch in distinctive packaging for exclusive sale at Starbucks outlets.
Package Case Study
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Outsourcing adds new dimension to software pack

X3D Technologies, New York City, created an exciting new software program last year that transforms computer images from two- to three-dimensional.
Package Case Study
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Thermoforming proves swell for Jo-El

“Hardware manufacturers were not known for offering consumer-friendly packaging in the past,” admits Benny Vestergaard, logistics manager of Jo-El Electric A/S, Odense, Denmark.
Package Case Study
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Looks great, costs less

Better on-shelf appearance at minimal cost. That’s what Data Viz of Milford, CT, receives from the paperboard carton it specified for its new Conversion Plus suite of data-conversion software.
Package Case Study
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Graphics with 'global' appeal

Purchase, NY-based PepsiCo, Inc. released its redesigned look in March for Pepsi-Cola and Caffeine Free Pepsi-Cola. The updated, bolder-looking package graphics capitalize on the Pepsi Globe, the brand’s most recognizable icon.
F-style HDPE bottles index around this 10-station indexing filler-capper, which fills agrichemical liquids at several stations b
Machine Case Study
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Filler-capper grows savings

Agrichemical products maker Micro Flo adds a 10-station indexing filler-capper for liquids that replaces older equipment. Benefits include labor savings, speed and output increases, and reduced product giveaway.See in-plant video
Package Case Study
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Creative packaging redesign

A package that elicits the feeling of a restful night’s sleep is now marketed by CNS, Inc., for its Breathe Right Snore Relief throat spray product.
At left, the vtf/f/s machine at the DreamPak plant is used for both contract packaging, as well as the creation of the company's
Machine Case Study
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Following a dream

Thanks to two new vtf/f/s machines, entrepreneur Dr. Aly Gamay was able to expand his cheese processing and flavoring businesses to include nutraceuticals, snacks for kids, and contract packaging, too.See in-plant video

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GENERAL INTEREST
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