Case Studies

Can body prototypes are held on mandrels as they're printed on a pilot printing line.
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Redesigned graphics pour Welchito into Hispanic markets

A pilot aluminum can-decorating line in suburban Chicago helps Welch Foods introduce new flavors of Welchito juice drinks to children in Latin America and the Caribbean.
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An 8-oz aerosol can with a special relief valve and a foam insert now allows Ultra Blue to market and ship propane gas for do-it
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Cool pack for a hot product

Ultra Blue’s new handheld propane torch uses a patented container and valve to safely deliver the gas to do-it-yourselfers.
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Transfer print 'pops' prototype boxes

Private-label packager Huish Detergents, Salt Lake City, UT, is vertically integrated, operating its own printing presses and machinery to convert corrugated into detergent boxes that it fills.
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Bag-in-box labeling gets the 'final touch'

New print-and-apply labelers have reduced downtime and boosted overall line efficiency at five of Coca-Cola’s syrup plants around the country.
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Efficiency tops 90% at Edna Valley Vineyard

A first-of-its-kind accumulation table boosts bottling efficiency by 20% and helps attract new business.See video
Bio-Rad's new labeler handles pressure-sensitive paper or BOPP labels.
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Vial packing extraordinaire

Bio-Rad Laboratories boosted its vial filling/capping/labeling capacity with all new equipment. Highlights include a twin-head labeler and a custom-built tray loader.
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Clear Choice Awards announced by Glass Packaging Institute

Beer: Anheuser World Select Lager Beer; Owens-Illinois Glass Containers, www.o-i.com.
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Golden Mummy winners

Kraft Macaroni and CheeseKraft Food and Cello FoilKraft Foods recently changed the packaging format for its 12 and 15-pack bundles by replacing a shrink film, to improve appearance and eliminate loading problems due to skewed bundles, with ExxonMobil Chemical’s Bicor® AB-X film.
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Flexible packaging and labeling winners

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Glass that shines

A 750-mL bottle for Ciclon Tequila Spiked Rum from the Bacardi Rum Co. is the Overall Packaging Category winner in the Glass Packaging Institute’s 2003 Clear Choice Awards.
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Promo pouches packed with Bliss

When Unilever marketers in Ontario, Canada, needed a promotional mailer for samples of new Snuggle-brand liquid Botanical Bliss fabric softener, they had two key requirements.
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Twist-tie wrap is PLA

With the August launch of College Farm organic hard candies in East Coast markets, JoEl Inc. of Elizabethtown, NJ, is the first North American candy company to offer confectionery wrapped in NatureWorks™ polylactide (PLA) from Cargill Dow.
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Color 'caps' new jars for detergent capsules

A striking new PET jar, designed and blow-molded by RPC Containers Blackburn, is now serving up capsules of Persil liquid laundry detergent for Lever Fabergé, Kingston-upon-Thames, Surrey, England.
Before
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Supplement bottles re-energized

Last year, Twin Laboratories, Ronkonkoma, NY, took a product line of nutritional supplements and strengthened it with updated packaging. The change for the line of more than 100 products—only a small sampling is shown in the photo—is dramatic.
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Efficiency tops 90% at Edna Valley Vineyard (sidebar)

Club pack illustrates an uncased look
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Microsoft pack wins EPA design challenge

A new shipping package that looks like an envelope and protects like a box won the Environmental Protection Agency’s Cradle-to-Cradle E-Commerce Package Design Challenge, announced at the recent Pack Expo Las Vegas show in October.

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