Alert: Packaging World now enhanced for the iPad and iPhone. Watch a quick video preview

Case Studies

Personal Care Packaging

The clear "super tube" variety pack highlights the mints' visual appeal.
Machine Case Study
|

Liquid mints become 'jewels' in a tube

Yosha! Enterprises breathes fresh air into category by finding structural inspiration in the cosmetics aisle.
E-BOOK SPECIAL REPORT
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
Mortein brand electrostatically charged spray works without batteries to home in on flies.
Machine Case Study
|

Higher IQ packaging

From thwarting would-be counterfeiters to adding value through functionality, smart packaging keeps getting more intelligent.
Machine Case Study
|

Smart packaging for Rx and cosmetics (sidebar)

Pharmaceutical products and cosmetics are both high-value product categories that are prime territory for low-cost smart packaging techniques. That’s according to a just-published study, Low-Cost Smart Packaging in Pharmaceuticals and Cosmetics, from Pira Intl.
Package Case Study
|

User-friendly design

The new Schauma Easy Shine Conditioner range of hair care products is using eye-catching and convenient packs from RPC Verpackungen Kutenholz to help convey and reflect the user-friendly values of the product.
Package Case Study
|

Dual foamer blends ingredients consistently

Schering-Plough introduces its Coppertone Endless Summer tanning lotion as a two-part liquid that dispenses in a light foam application.
Package Case Study
|

Time indicator for perishables

Based on diffusion, Timestrip expiration date indicators show very clearly the remaining shelf life of refrigerated or frozen products.
Sobeys uses both white and black sensor pads for its high-priced meat cuts, depending on the color of the meat tray.
Machine Case Study
|

Sobeys' EAS tags thwart thieves

Canadian supermarket chain uses electronic article surveillance on a variety of packages—including fresh meats—to minimize shoplifting.
A new packaging design for GE light bulbs optimizes how information is presented on labels and the manner in which the products
Machine Case Study
|

Consumers help GE see the light

Three-year project uncovers consumer frustrations in buying light bulbs and responds with a package design that takes the guesswork out of product selection.
Shown at left is P&G's Gross Gerau tube filler during a break. A robot inserts tubes 20 at a time into pockets in the portion of
Machine Case Study
|

Technology opens a door at P&G

By hitching its wagon to that increasingly bright star called servo technology, P&G gains flexibility, increased capacity, and better utilization of equipment assets.
Package Case Study
|

'Glass' polymer selected for shower gel

YSL Beauté, the Paris-based cosmetics brand now owned by Gucci, selected a copolyester, Glass Polymer, from Eastman Chemical for the package for its Alexander McQueen Kingdom shower gel.
The biodegradable, compostable film used for Tikvah organic soaps offers clarity and moisture permeability. It's also less costl
Machine Case Study
|

From soap to nuts

Soap producer Tikvah and brownie manufacturer Raw Indulgence market organic products in a transparent cellulose film made from wood pulp.
Package Case Study
|

Brownie maker indulges in sustainable film (sidebar)

Like Tikvah, brownie maker Raw Indulgence is a strong proponent of all things organic, and of environmentally friendly packaging. Raw Indulgence markets five 2.2-oz varieties of Heavenly Whole Food Brownies, made with fruits and nuts.
Package Case Study
|

Indian haircare products add appeal (sidebar)

Two products for the haircare market in India together won a Silver Award for The Paper Products, Ltd., Thane, India, a member of Huhtamaki Group.
Package Case Study
|

Svelte bottle gets skin-fit labeling

Skin care products specialist Raymond Anthony Intl. (RAI), Costa Mesa, CA, recently upgraded the packaging for its Tanology line of premium indoor tanning lotions in 8-oz high-density polyethylene bottles.
Machine Case Study
|

Natural toothpaste moves to recycled tube

Burt’s Bees finds it can shift from aluminum to five-layer coextruded tubes with recycled content, topped with caps using recycled resin, too.

Pages

Newsletters

Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
Each newsletter ranges in frequency from once per month to a few times per month at most.