Case Studies

Personal Care Packaging

Package Case Study
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Pressurized PEN 'vessel' delivers for personal care line

Lake Consumer Products employed packaging technology and innovation to launch its line of three Beyond Fresh Intimates feminine hygiene products last May.
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Package Case Study
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Unilever recaps popular China shampoos

Global consumer products company Unilever has launched new packaging for Lux, one of its leading brand shampoo and conditioner products in China.
Package Case Study
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Cosmetics receive special treatment

Marie Carrier, founder of Officina Ltd., Quebec, Canada, created her cosmetics based on natural ingredients.
Machine Case Study
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When less is more

Used wisely, subtlety and sophistication are winning design tactics. But the wrong approach risks commoditizing sophistication, a leading designer advises.
Innovative Rotating Interactive Packaging can help product manufacturers give consumers a 360º view of their product.
Machine Case Study
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AVC's custom, rotating package stimulates purchase through interaction

Consumer product manufacturers are constantly on the prowl for package designs that compel consumers to say, “Got to have it!” Simply, they stimulate sales.
Package Case Study
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Pouch pours like a jug

Orlando, FL-based DampRid Inc. is evaluating the introduction of Day Saver-brand Ice Enemy concentrated ice melter for nationwide distribution next winter.
Package Case Study
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PET infuses soap dispenser with style and depth

The use of PET is growing in cosmetics and personal care packaging.
Finished packages and thermoformed trays.
Machine Case Study
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Tray pack 'sticks' for safety needle

Film’s strength, rigidity, and thermoforming benefits make it Now Medical’s choice for a tray that contains a patented safety needle.
Machine Case Study
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Rx distributor turns to internal RFID (sidebar)

Futuristic drug-delivery patches go ‘high-tech’
Machine Case Study
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Rx distributor turns to internal RFID (sidebar)

New drug bottle ‘Targets’ safety concerns
Package Case Study
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Conical push-pull closure crowns new shampoo

When Laboratorios RTB in Spain was planning the launch of its new Giorgi Fix Out Shampoo, the company wanted a distinctive, innovative packaging look to enhance marketing of the new product.
Package Case Study
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Plastic brings weight and cost reductions

A plastic-for-glass replacement on a line of high-end cosmetics products sold by Maria Galland of France won DuPont silver for Ileos. Cost savings of up to 20% depending on size were achieved when the switch was made.
Package Case Study
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Hospital sterilization pouch

Autopak® is a three-ply structure from Alcan Packaging-Medical Flexibles Americas for in-hospital sterlization of products such as medical trays used for surgery.
Package Case Study
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Low-profile, soft-grip package opens new markets

O’Keeffe’s Co., Inc., Sisters, OR, has tapped more deeply into target markets for its hand and foot crème balm products by introducing alternative packaging for the hardware/home center channel.
Package Case Study
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Package redesign precipitates White Rain sales gain

Diamond Products Co. reports a 16% increase in first quarter 2005 sales of its White Rain-brand shampoos and conditioners, following a packaging redesign.

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