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Case Studies

Food Packaging

Package Case Study
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Appeal inside and out

New Purina dog food bag employs vivid printing to catch dog owners’ eyes, great flavor inside to attract those owners’ canines.
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Package Case Study
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Big boost in bagging salad

Zoltan Payerli of Salinas, CA-based Fresh Express is looking forward to Pack Expo Las Vegas 2001, scheduled for Sept. 10-12 at the Sands Expo and Convention Center. His attendance there two years ago led to the installation of a 16-head combination scale from Yamato, which is represented by Hayssen, a Barry-Wehmiller Co. (Duncan, SC).
Package Case Study
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Nestlé extends pasta's shelf life by 50%

A Nestlé USA facility in Danville, VA, is the first known commercial user of the OS1000 polymer-based oxygen-scavenging system from Cryovac (Duncan, SC).
A Blue Diamond technician makes a keypad adjustment to a new case coder (above). Each coder codes up to three lines of type on a
Machine Case Study
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Case coders sparkle at Blue Diamond

New equipment delivers three lines of type for bulk boxes of nuts. The case coders reduce labor costs, downtime, and ink loss associated with previous units.
Dutch (left) and Don LaJeunesse hold a skin-packed pad of stainless-steel components in front of their company's new skin packag
Machine Case Study
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'Job shop' takes hands-on approach to skin packaging

Semi-automatic skin packaging machine improves protection of shipments of stainless-steel components and saves money.
Package Case Study
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A sharper image

To help Schick/Wilkinson Sword, Milford, CT, design a package for its new razor that appeared as sculpted as the product inside, Fisher Design’s (Cincinnati, OH) creative team devised bold, sleek graphics to deliver greater product visibility.
Package Case Study
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StarKist 3-oz pouch is a smaller 'hook'

StarKist Foods Div. of Pittsburgh-based Heinz North America hopes to hook consumers with a smaller, single-serve pouch of StarKist tuna. Introduced in April, the 3-oz Flavor Fresh Pouch is a line extension of the company’s 7.06-oz pouch introduced last fall. The new, smaller pouch is expected to be available nationally by August.
U.S. Sugar, and its private-label brown and powdered sugar customers enjoy competitive differentiation with reclosable packs (ab
Package Case Study
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U.S. Sugar zips into reclosable bags

Private-label sugar producer converts nearly all its customers to zippered flexible bags of powdered and brown sugars. The switch helps to double sales.
Mead Johnson's Stuart Kipperman sits in the company's "war room," where all the company's product labels are displayed for the n
Package Case Study
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'Enfa' now says Mead Johnson globally

Nearly 600 SKUs of baby nutritional products around the world are now carrying a new Enfa brand design for easy recognition.
Package Case Study
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Nestlé debuts retorted carton; Hain gains competitive 'wedge'

Nestlé Friskies Italia is the first globally to use a retortable carton from Tetra Pak (Vernon Hills, IL). Commercialized in May for its new Friskies “Qualità Freschezza” petfood, the Tetra Recart™ technology is more than two years from a U.S.
Package Case Study
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Nestlé package 'percolates' success

Nestlé Canada’s Nescafé Ice coffee syrup bottle earned the “Chairman’s Choice” award in the 2001 National Canadian packaging competition. Developed in conjunction with Graham Packaging Canada (Burlington, Ontario, Canada), the blow-molded, black opaque high-density polyethylene bottle has turned a lot of heads in grocery dairy aisles since its Canadian national rollout earlier this year. A U. S. introduction is expected at some point in the future.
While rotating on powered rollers, a 36,000-lb steel coil is stretch wrapped in 2-mil LLDPE film treated with vapor corrosion in
Machine Case Study
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Weirton stretches for film/paper 'cocoon'

This steel producer works closely with a distributor to protect shipments of its 36ꯠ-lb steel coils by stretch wrapping them in vapor corrosion inhibitor film.
Machine Case Study
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Quality product, quality coding

“It’s too easy to spend time and money on the best ingredients, careful production, and attractive packaging only to destroy the quality feel by poor printing of the ‘use-by’ date and batch number on the pack.” Sales director David Marx of Giles Foods knows whereof he speaks. His firm, based in Milton Keynes, England, supplies a range of quiches and specialty breads to major food retailers in the United Kingdom.
Package Case Study
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Campbell's meal kit packs convenience

Spotted by Packaging World editors at FMI, Campbell’s Supper Bakes will rollout nationally in July with five packaging components. Each outer paperboard carton contains a 10¾-oz easy-open steel can of baking sauce, a high-density polyethylene/ethylene vinyl acetate-blend pouch of starch mix, and paper/plastic and foil/plastic-laminated tandem packets of seasoning and crumb toppings.
Package Case Study
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Sizzling graphics

Packaging for the new Jack Daniel’s Grilling Sauce was designed to show consumers that the product can be as good over grilled food as Jack Daniel’s whiskey is over ice.

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