Case Studies

Food Packaging

Machine Case Study
| November 30, 2000

Paired vf/f/s equipment 'brews' foodservice packs (sidebar)

New Texas plant turns to vf/f/s machines
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The output from three extruders combines, then rises to form the bubble at the upper left side of the photo. The panel on the ri
Machine Case Study
| November 30, 2000

Tri-extrusion heightens Haremar's capability

A faster line yielding more consistent films lifts Haremar Plastics into three-layer capability, exemplified by a clear overwrap for McDonald’s buns.Highlights include comprehensive central control and remote monitoring and servicing.
Machine Case Study
| November 30, 2000

Tri-extrusion heightens Haremar's capability (sidebar)

Film wraps McDonald’s Canadian buns
Package Case Study
| November 30, 2000

Sweet success for ice cream packs

Since the 1920s, Baldwin Ice Cream has graced the shelves of grocery store freezers. Now, in its first major update since 1994, Baldwin is freshening up both the look and feel of its package with the help of design group MackeySzar (Minneapolis, MN).
The labeler uses two parallel conveyors (below). In this photo, an open, toothbrush-filled case enters the machine from the conv
Machine Case Study
| October 31, 2000

Radius applies labeler to Fisher-Price application

Unusual new labeler at Radius Corp. closes a plastic case around a Fisher-Price toothbrush, then applies a TE label that wraps around three sides of the case.
The vf/f/s machine discharges four filled and sealed packs at a time (above). The equipment heat-seals a strip of unprinted film
Machine Case Study
| October 31, 2000

Filler meets tough standards at Stonyfield

Stonyfield Farm is so confident about the potential sales of its Yo Squeeze organic yogurt for kids that it’s purchased a second vf/f/s machine. Each machine produces 200 tubes/min, with an unusual ‘butt seal.’
Machine Case Study
| October 31, 2000

Filler meets tough standards at Stonyfield (sidebar)

Cartoner delivers downstream
The top portion of the Squish-Pak! bottle's two-piece closure is removed (below left), revealing the "sipper protrusion" that m
Package Case Study
| October 31, 2000

Suiza dairy touts 'squishy' bottle

A soft LDPE bottle and ‘sipper protrusion’ make it easy for kids to hold and drink single-serve milks. Suiza’s Country Fresh dairy introduces two distinct brands of milk in the containers.
Package Case Study
| October 31, 2000

Box 'Aces' apple maker's test

This year, the Ace Apple Co. ordered 30ꯠ interlocking, “shelf-ready” corrugated cases to pack its apples, tripling last year’s order. The apple grower reports the increased use of the box, as an alternative to a more traditional corrugated case, stems from the enthusiasm of retailers, primarily supermarkets.
Package Case Study
| October 31, 2000

A work of art

Every year since 1975, Kenwood Vineyards, owned by Korbel Champagne Cellars, has created a special bottle of wine that is as appealing to the eye as it is to the palate.
Package Case Study
| October 31, 2000

Singularly premium packs

Since the International Chocolate Co., Salt Lake City, UT, changed the packaging for its Single-Bean Chocolate Bars, the product has become its best-selling item. Tim Bergquist of International Chocolate says the candy’s popularity is due in part to a switch from multipacks to the single bars that the company now sells.
Nabisco's Mini Chips Ahoy! cookie rollout represents the company's most substantial "initiative" into the stand-up pouch.
Package Case Study
| September 30, 2000

Stand-up pouches push the retail envelope

Nabisco rolls out Mini Chips Ahoy! cookies in a resealable stand-up pouch while Patrick Cudahy uses a pouch for frozen, precooked meats. And in Ecuador, an integral straw helps kids sip fruit drinks from a stand-up pouch.
Package Case Study
| September 30, 2000

Graphics make poultry pack sizzle

Gerber’s Poultry, a chicken marketer in Kidron, OH, gave its packaging a strong shot of consumer appeal last March when it began using a printed film tightly shrunk over its foam trays of chicken sold at retail.
Package Case Study
| September 30, 2000

Fazer introduces packaging twist

Before introducing its Fazer silver line of individually wrapped chocolate candies earlier this year, Helsinki, Finland-based Fazer Confectionery evaluated more than 20 different design concepts.
Package Case Study
| September 30, 2000

Cookie appeal

In order to broaden its market from the East Coast to the entire U.S., Richmond, VA-based Kathleen’s Bake Shop enlisted the help of Beatley Gravitt Communications (Richmond, VA).

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