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Case Studies

Food Packaging

Package Case Study
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Nostalgic carton graphics

Assigned the task of creating nostalgic branding and imagery for a new line of cream pies from Mrs. Smith’s, DePersico Creative Group (Havertown, PA) took the traditional, old-fashioned themes specified by the pie baker and created a rich, soda-shoppe-esque package.
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Package Case Study
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More novel packs from Heinz

Few food manufacturers show as firm a belief in the power of packaging as Pittsburgh-based H.J. Heinz Co.
Package Case Study
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Snack pack is Trophy material

A zippered stand-up pouch and gorgeous graphics make Trophy Foods’ Delectables line of snacks irresistable.
Package Case Study
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Recloseable feature 'snaps' onto Herr Foods' pretzel pack

At Snaxpo 2002, held February 16-19 in Chicago, Packaging World spotted printed prototype flexible film bags for Herr’s 22-oz Sourdough Bite Size Hard Pretzels that included the Easy Snap™ closure system.
Tubs of salad are conveyed to the multipacker in three lanes (above) where a set of vacuum pick-up heads (left) facilitates prod
Machine Case Study
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Multipacking shines at Star Foods

Producer of refrigerated salads increases production speeds and reduces material and labor costs by employing an automated packaging system for its multipacks.
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Package Case Study
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Printing that's best in class

Two stand-up pouches, a shrink-sleeve label, and a retro coffee bag boast printing that wowed FPA judges.
Package Case Study
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Design: Mrs. Butterworth's new apron

The distinctive grandmother-shaped bottle ensures that Aurora Foods’ Mrs. Butterworth’s maple syrup remains a household name. But consumers weren’t associating the brand with other Mrs.
Package Case Study
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IronKids bags bread winners

Bags for IronKids Bread from Sara Lee Bakery, St. Louis, MO, unveiled a new look in January, sporting photos of five youngsters that replace illustrated characters.
Package Case Study
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Crushed kraft cushions case contents

Foam peanuts are on the way out at AtomicBox.Com, a logistics and fulfillment provider that warehouses, picks, packs, and ships products for manufacturers who choose to outsource such tasks.
Package Case Study
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Frito-Lay bottles snacks ?to go?

While flexible packages have dominated grocers’ snack food aisles in recent years, two major snack producers have introduced new products in rigid containers in the past few months.
A finished bottle with aluminum overcap and pressure-sensitive label is shown above.
Machine Case Study
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'Scaling up' on vaccine filling

Now the world’s fourth largest supplier of poultry vaccines, Lohmann Animal Health maintains its ranking through capital investment. See in-plant video
Package Case Study
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Design: Baking kits display holiday spirit

Betty Crocker cooked up a timely product for the recent season: Holiday baking kits in four varieties. The kits from Minneapolis, MN-based General Mills are packaged in creative and colorful boxes with precision die cuts.
Package Case Study
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Redesigned syrup container

Jefferson, TX-based Blackburn Syrup challenged TricorBraun’s (St. Louis, MO) design group to redesign its 24-oz clarified polypropylene syrup bottle. The extrusion-blown bottle is created from a six-cavity mold designed by TricorBraun.
Package Case Study
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Swanson spins out pop-top lid

Packaging World editors spotted an easy-open pop-top lid on Campbell’s Swanson-brand 14-oz beef and chicken broth cans in Chicago-area supermarkets.
Package Case Study
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Shapely canisters treat cookies, dog food

Distinctive tapered canisters with rounded corners are creating differentiation for products in two separate categories, and in two different countries. In the United States, Dayton, OH-based Iams Company in November began to use the Linearpak® container for its new Eukanuba Healthy Extras Biscuits.

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