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Case Studies

Food Packaging

Package Case Study
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Capri Sun launches 'bottle can'

In February, Tarrytown, NY-based Kraft Foods Beverages Division introduced Capri Sun Island Refreshers in a 16.5-oz aluminum “bottle can.”
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Paradise Tomato Kitchens has added an easy-opening tear notch (top) to its foodservice pouches.
Package Case Study
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Easy-opening pouch, tough-to-open box

Paradise Tomato Kitchens, an innovator in fresh tomato products about 10 years ago, adds case security and easy-open pouches.
Private-label frozen fish fillets in stand-up pouches (right) were designed for Pathmark's newer upright freezer cases (above) w
Package Case Study
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Seafood stands tall for Pathmark

Packaging for private-label frozen seafood responds to consumer need for convenience and appeal.
Lance's actual display pallet (right) has often gained premium store position at club stores.
Package Case Study
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Effective packaging for club stores (sidebar)

Lance repacks for floor display
Package Case Study
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Creating a competitive design

When Northfield, MN-based Malt-O-Meal Co. decided to position its line of ready-to-eat value cereals as a direct competitor of national boxed brands, they enlisted Mackey Szar (Minneapolis, MN) to redesign the cereal line’s packaging to reflect this new strategy.
Package Case Study
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Flavorful design

Dwight Oglesby needed a package design that would grab as much attention as the flavor of his grandfather’s West Texas barbecue sauce.
Machine Case Study
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If at first you don't succeed...

Lamp manufacturer settles on protective packaging that significantly reduces breakage rates, as well as unnecessary costs.
Package Case Study
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Sauce pouches fly into cartons

“It started out as a limited promotion, but now we see it as a tremendous opportunity to expand sampling to our other sauces.”
With this many multipack and carton formats having to run on one line, versatility was as important a component in the overall o
Machine Case Study
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Swiss chocolates meet high-speed automation

New materials and new equipment are helping this Swiss chocolate manufacturer send a better product to market while keeping labor costs in check.
Package Case Study
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Skin-packing for fish

Better appearance and increased throughput are the chief benefits gained by Golden Valley, MN-based Morey’s Seafood since the installation of an R270 vacuum skin packaging system from Multivac (Kansas City, MO).
A new vf/f/s machine helps Janes Family Foods double production at its North York, Ontario, Canada, plant. It's used for fills f
Machine Case Study
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Vf/f/s, scales speed Janes' progress

New vf/f/s equipment and scale double production, eliminating overtime costs. Machinery also accommodates larger fills and reduces product giveaway at Janes Family Foods.See in-plant video
Package Case Study
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Vial delivers eye-opening ingenuity

Arthur Lifshey, a senior fellow engineer with Merck & Co., Whitehouse Station, NJ, is the inventive mind behind the patented Ocumeter® Plus, a high-density polyethylene vial for ophthalmic products.
Package Case Study
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Pez juice launched in pouch

In the candy business, Pez in its refillable dispenser is a classic. Now Leading Brands, Inc., is marketing a Pez shelf-stable juice, in a 8.54-oz (250-mL) “no-spill” stand-up pouch topped with a collectible Pez character.
Package Case Study
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UFOs land in holo cartons

Innovative Candy Concepts, Atlanta, GA, is taking candy packaging to a higher level with the introduction of UFOs.
Package Case Study
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Recart takes an important step

Bonduelle, a large European marketer of canned, frozen, and fresh vegetables, plans a March 2003 launch of a variety of vegetables in the Recart™ retortable carton from Tetra Pak (Vernon Hills, IL).

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