Alert: Packaging World now enhanced for the iPad and iPhone. Watch a quick video preview
 
Download this free, 140-page Flexible Packaging Playbook jam-packed with strategies for success, best practices, and pitfalls to avoid.  Learn more »
Glenroy invites you to download this playbook.

Case Studies

Flexible Packaging

Package Case Study
|

Promo pouches packed with Bliss

When Unilever marketers in Ontario, Canada, needed a promotional mailer for samples of new Snuggle-brand liquid Botanical Bliss fabric softener, they had two key requirements.
E-BOOK SPECIAL REPORT
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
Package Case Study
|

Reclosure feature slides into a new category

As the slider-style reclosure feature has grown in popularity since it started showing up on consumer packaged goods about two years ago, most packs on which it’s found are either pre-made pouches or they’re made on a horizontal form/fill/seal system.
Package Case Study
|

Stand-up pouch is clearly nutty

Health foods maker GeniSoy Products Co., Fairfield, CA, debuted a new line of soy nut-based Trail Mix in October 2002, “in a pouch where consumers actually see the product,” says marketing manager Sabrina Wootton.
Package Case Study
|

Snack packs stand out

Convenience continues to drive packaging, as evidenced by two new snack packs spotted this month on store shelves.
Package Case Study
|

Pita-perfect design

To help develop brand identity and packaging graphics for its new Pita Snax Brand Pita Chips, Pita Products of Farmington, MI, looked to Flowdesign, Inc.
Package Case Study
|

Cat litter gets a 'hand' up

Cedar Fresh cat litter from MFM Industries, Reddick, FL, is the first commercial user of a special new injection-molded polyethylene handle located in a corner of its 12- and 14-lb flexible stand-up pouches. Introduced last October, Cedar Fresh uses a handle from 2N2 that’s applied by MFM to the bags on a machine from Marble Manor.
Package Case Study
|

New looks, new pouches

Looking to build on the success of its previous flexible packaging, Chicken of the Sea Intl. introduced in May a new 3-oz single-serve pouch for Albacore Tuna, Light Tuna, and Pink Salmon. In June, the San Diego company launched four varieties of 5-oz Tuna Salad Kit Singles. It also redesigned its famous Mermaid icon and improved the quality of its tuna.
Package Case Study
|

Stand-up pouch provides billboard impact

A Texas marketer of dry mixes for frozen desserts and cocktails needed a jazzy package when it decided to crack the retail arena. A stand-up pouch filled the bill.
Line technician Omar Micheo loads a fresh roll of foil-based film to one of the six f/f/s machines that wrap Nephron's vials.
Package Case Study
|

Wrapping of vials catches on at Nephron

Concerns over mis-dosing and product integrity have led a Florida drug maker from bulk-packed vials to individually wrapped vials for certain customers.
Package Case Study
|

Sealed without a kiss?

When Hamburg, Germany-based Beiersdorf wanted to improve the packaging for its Nivea Visage facial cleansing tissues, a Holland-based injection-molder developed a container using some sophisticated plastics.
Package Case Study
|

Microwave popcorn takes a stand

About a year ago, Solon, OH-based ASAP Food Products introduced what it believes is the first microwave popcorn in a stand-up pouch.
At a Wal-Mart Supercenter, trays of case-ready beef provide an impression of \"fresh\" for the centrally packaged products.
Package Case Study
|

A case-ready meat tour

A visit to a Wal-Mart Supercenter—and input from industry experts—provides a snapshot look at case-ready meat packaging.
Package Case Study
|

Pouches stand up to retorting (sidebar)

Graphic statements
Two-minute warm-up: That's all it takes for the product to be reheated still pouched in either boiling water or a microwave oven
Package Case Study
|

Pouches stand up to retorting

Fall River wild rice in a microwavable, no-foil “glass barrier” stand-up pouch brings precooked, ready-to-eat convenience to consumers.
A short distance downstream from a new ink-jet date coder (inset), cans are collated and pushed into either an RSC or a tray; sh
Machine Case Study
|

Coffee roaster sees packaging as a key to growth

F. Gaviña & Sons has plans to bust out of its California backyard and take on the competition nationwide.See in-plant video

Pages

Newsletters

Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
Each newsletter ranges in frequency from once per month to a few times per month at most.