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Case Studies

Rigid Container Packaging

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Krafting a better bottle

Marking its 20th year, the DuPont Awards for Packaging Innovation 2008 include a number of notable achievements in sustainable packaging.
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New candy packaging is sweet on the environment

Marking its 20th year, the DuPont Awards for Packaging Innovation 2008 include a number of notable achievements in sustainable packaging.
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Bag-in-Bottle system

Marking its 20th year, the DuPont Awards for Packaging Innovation 2008 include a number of notable achievements in sustainable packaging.
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Personal care packaging

Berry Plastics Personal Care Packaging includes a variety of shaped packages and components including plastic bottles, tubes, tubs, caps and closures.
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Spa chemical bottles make splash in market

Custom PET bottles replace stock HDPE bottles for Haviland spa chemicals.
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Embossed bottles keep Pepsi young

“Manifesting brand essence through packaging is powerful at retail,” declares Ron Pence, Pepsi senior marketing manager for packaging innovation. The Pepsi brand reflects youth and vitality, and those virtues shine through on its new 20-oz bottle for the U.S. market.
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Shapely can is the apple of Heinz's eye

Switch to hourglass-shape can lifts sales in the Netherlands.
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Colorful tubs chill out

Switch from paper to chill-resistant plastic heats up Blue Bunny brand ice cream sales.
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The many different facets of glass packaging and sustainability

Sometimes assumptions about sustainability can obscure the clear facts.
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Bush Brothers sticks it to glue problems

New can label adhesive applicators reduce adhesive use by 25%.
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GPI toasts overall package design winner

New glass bottle packaging for Gentleman Jack Rare Tennessee Whiskey has earned Brown-Forman Corp., Louisville, KY, the overall package design award in the Glass Packaging Institute’s (www.gpi.org) 2007 Clear Choice Awards.
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'Cardboard can' for soda?

Sagentia is developing a sustainable, bag-lined 'cardboard can' for soda and beer.
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Ecolab's bottle is better, faster by design

Modeling studies cut eight months out of the package development process for its ProForce cleaning solution bottle sold at Sam's Club.
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Tubs clearly a 'nutty' choice for Hampton Farms

High-barrier thermoformed tubs' unique shape and clear view of premium roasted nuts deliver a point of difference for Hampton Farms' product launch.
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Want innovation that drives sales? Slow down

Inventive package structures require at least 18 months, but economic pressure too often speeds up the design. Approach innovation as a cross-functional process, two gurus say.

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