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Case Studies

Rigid Container Packaging

Food-centric design rebrands Fiber Choice supplements
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Food-centric design rebrands Fiber Choice supplements

Package graphics communicate to consumers that the product is made from 100% natural fiber found in fruits and vegetables.
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OPENING IT. To open the innovative PET container, consumers tear the perforated shrink label strip, twist off the closure, and peel open the foil/film membrane; the closure can also be used as a coaster.
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Single-serve PET stemware for wines

Induction sealing and the addition of an oxygen scavenger help ensure success of this innovative container approach in retail and foodservice venues.
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Craft beers get colorful update for 25th anniversary

Gordon Biersch Brewing Company redesigns the package graphics for its German-style craft beers, with colorful hues and a custom cap with a debossed, textured logo.
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Souped-up bottle design drives interest in new Armor All product

In preparing the launch of its all-in-one Armor All Premium Wash & Wax + Protect auto care product, Armoured AutoGroup of Danbury, CT, sought a distinctive package design that would stand out in the crowded car care category.
Alumi-Tek aluminum bottle unveiled by Canned Water 4 Kids.
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Aluminum bottles unveiled at CW4K

At Canned Water 4 Kids, joining the 12-oz aluminum can is a sleek 16-oz reclosable aluminum bottle.
DOUBLE ACTING. Using tooling like this, the 20-head capping system now running in Truesdale, MO, pushes the aluminum capsule down onto the top of the bottle and also gently rolls on the cap, in the process forming the cap threads and tamper-evident band.
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Coca-Cola masters ROPP cap on aluminum bottle

Groundbreaking work with roll-on pilfer-proof technology has helped Coke move from an impact-extruded aluminum bottle to a much lighter drawn and ironed bottle.
Clear dispenser shape offers differentiation for eyedrop pack
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Clear dispenser shape offers differentiation for eyedrop pack

Rohto Cool Max introduction adds variety to eyedrop packaging.
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Can holds snack serving of hummus & chips

New Tribe To Go offers a single serving of hummus and pita chips in a handy, portable composite can, created for consumers hungering for healthy, on-the-go snacks.
Hard cider stands out in a relaunch.
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Hard cider stands out in relaunch

Glass packaging is helping Oliver Winery differentiate its BeanBlossom Hard Cider in an increasingly competitive category.
Barrier PET bottle for skinnygrape.
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skinnygrape expands to 330-mL barrier PET

Andrew Peller Ltd., a leading producer and marketer of quality wines in Canada, has introduced skinnygrape spritzers, a popular low-calorie spritzer in a sleek-looking premium 330-mL barrier PET bottle.
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Cider maker achieves 18% reduction in packaging weight

A redesigned glass bottle from U.K. company Thatchers Cider includes design touches that increase shelf appeal and offers an 18% reduction in packaging weight.
QUALITY INSPECTION. An inspection system immediately following the monobloc rinser/filler/capper on Line 9 (left) inspects the package fill level and cap placement. The same system is also used on Lines 8 and 10.
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Diageo invests $120M in three new bottling lines

Diageo expands its Plainfield, IL, bottling facility with three new high-speed lines, including a 300-bpm glass bottle line and a 260-bpm filling line for PET flasks.
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Label makes ketchup stand out

As Traina Foods launches its first retail product, a full-body shrink sleeve label is playing a key role in differentiating it from the competition.
Standing out on shelf was all important as Oxy Bump went retail.
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Packaging takes Oxy Bump retail

Oxy Bump, a nasal spray that uses an infusion of essential plant minerals and oxygenated saline to fight bacteria and allergens while moisturizing nasal tissues, recently went retail in an award-winning package.
Secure seal and great shelf impact.
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Packaging sets antacid product apart

With an estimated 25 million people in the United States suffering from heartburn and indigestion daily, Relief OTC™ set out to create a fast-acting liquid antacid to help these consumers.

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