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Case Studies

Consumer Product Packaging

Informative for consumers, Pass and Seymore/Legrand's design is integrated from the point-of-purchase display through the packag
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Hardware products renovate with packaging

Packaging seen at the National Hardware Show ranged from consumer-friendly packaging for data comm products to innovative film cubes for potting soil. The softer side of hardware was seen in a trend toward products packaged for females and light do-it-yourselfers.
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Embedded with 30 images, this lenticular p-s label is an eye-riveting visual aid on Vermont American's packages for its new Xcha
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Hardware products renovate with packaging (sidebar)

Lenticular: Imagery in motion
Package Case Study
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Positively different battery packaging (sidebar)

A tubular Leap
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Canisters to rev up sales

Honeywell Consumer Products Group broke with tradition and selected what it calls a first-for-the-category composite can to package its FRAM® X2™ Extended Guard Oil Filters.
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Paintball packs aim to protect

When Plymouth, MN-based Palco Marketing decided to change the packaging for its water-based paintballs, it teamed with Brookdale Plastics (Plymouth, MN) to create a package that would not only grab the attention of consumers, but also better protect the delicate paintballs.
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The softer side of Unilever

Just reaching store shelves nationwide is a redesigned package for 100-oz Whisk, All and Surf laundry detergent brands from Greenwich, CT-based Unilever.
Consumers can easily tear off Silver Blue?s induction seal and throw it away. A foam liner inside the closure further protects t
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Silver cleaner polishes its look

Silver Blue's complete overhaul eliminates leakage and breakage while improving esthetics.

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