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Case Studies

Consumer Product Packaging

Package Case Study
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The softer side of Unilever

Just reaching store shelves nationwide is a redesigned package for 100-oz Whisk, All and Surf laundry detergent brands from Greenwich, CT-based Unilever.
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Machine Case Study
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Cleaning up the codes

Contract packager Angeles Chemical Co. was experiencing too much downtime with the coder it was using to code retail packages of the solvents and chemicals it packs.
Informative for consumers, Pass and Seymore/Legrand's design is integrated from the point-of-purchase display through the packag
Package Case Study
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Hardware products renovate with packaging

Packaging seen at the National Hardware Show ranged from consumer-friendly packaging for data comm products to innovative film cubes for potting soil. The softer side of hardware was seen in a trend toward products packaged for females and light do-it-yourselfers.
Embedded with 30 images, this lenticular p-s label is an eye-riveting visual aid on Vermont American's packages for its new Xcha
Package Case Study
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Hardware products renovate with packaging (sidebar)

Lenticular: Imagery in motion
Package Case Study
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Positively different battery packaging (sidebar)

A tubular Leap
Package Case Study
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Canisters to rev up sales

Honeywell Consumer Products Group broke with tradition and selected what it calls a first-for-the-category composite can to package its FRAM® X2™ Extended Guard Oil Filters.
Package Case Study
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Paintball packs aim to protect

When Plymouth, MN-based Palco Marketing decided to change the packaging for its water-based paintballs, it teamed with Brookdale Plastics (Plymouth, MN) to create a package that would not only grab the attention of consumers, but also better protect the delicate paintballs.
Consumers can easily tear off Silver Blue?s induction seal and throw it away. A foam liner inside the closure further protects t
Package Case Study
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Silver cleaner polishes its look

Silver Blue's complete overhaul eliminates leakage and breakage while improving esthetics.

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