Case Studies

Consumer Product Packaging

Church & Dwight's complex, two-layer top label deftly balances high-speed application, consumer convenience and food-grade TE re
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Over-the-top effort solves TE challenges

Arm & Hammer’s p-s TE label for its new HDPE shaker bottle of baking soda uses two types of adhesives. The duo performs tamper-evidence while it meets regulatory requirements for foods.
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Open-mouth, pinch-bottom bags (top) are pulled from a magazine feed by vacuum cups. Sealed bags (above) exit the filler and are
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Efficiency gained, paper costs cut

A UK producer of chemicals used in the leather industry successfully integrated an automated packaging line and cut the cost of multiwall paper bags in the process.
David Van de Velde (shown above) could be called the 'curator' of the Vincent Van Gogh line of spirits. The vodka bottles (right
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Vodka served at this art gallery

In the premium spirits category, Luctor shows Dutch heritage through extravagant decorating of Vincent Van Gogh vodkas, gin and a liqueur. Gallery graphics require 16 colors involving suppliers in five European countries.
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Tri-extrusion heightens Haremar's capability (sidebar)

Film wraps McDonald’s Canadian buns
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Carnation relaunches Coffee-mate

A new curvy-shaped, high-density polyethylene jar, decorated by a heat-shrunk roll-on label, is carrying Carnation Coffee-mate® to the marketplace.
In the above drawing of Daiwa Can's ASIS line, two single-stage injection/stretch blow molding machines feed bottles through an
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Dueling technologies spell success

At Japan’s Daiwa Can, one aseptic PET line uses in-line mold/blow/fill. Right beside it, another line blows bottles and sterilizes them in a second operation just before filling.
Shrink system (above) uses carefully aimed heat guns to provide a can-hugging fit, even for shaped cans of Killian's Red (top).
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Coors rolls out the barrel can

Pub barrel cans of Coors Killian’s Red are wrapped in heat-shrink OPP at a rate of 250 cans/min by a cut-and-glue labeling system located downstream from the can shaper.
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Wine bottles go 'green' for Europe

Citing European preference for “green” packaging, and to satisfy local regulatory prohibitions, Canandaigua Brands, Fairport, NY, has switched wine capsules on bottles it ships to Europe.
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Cleaning up the codes

Contract packager Angeles Chemical Co. was experiencing too much downtime with the coder it was using to code retail packages of the solvents and chemicals it packs.
Informative for consumers, Pass and Seymore/Legrand's design is integrated from the point-of-purchase display through the packag
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Hardware products renovate with packaging

Packaging seen at the National Hardware Show ranged from consumer-friendly packaging for data comm products to innovative film cubes for potting soil. The softer side of hardware was seen in a trend toward products packaged for females and light do-it-yourselfers.
Embedded with 30 images, this lenticular p-s label is an eye-riveting visual aid on Vermont American's packages for its new Xcha
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Hardware products renovate with packaging (sidebar)

Lenticular: Imagery in motion
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Positively different battery packaging (sidebar)

A tubular Leap
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Canisters to rev up sales

Honeywell Consumer Products Group broke with tradition and selected what it calls a first-for-the-category composite can to package its FRAM® X2™ Extended Guard Oil Filters.
Package Case Study
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Paintball packs aim to protect

When Plymouth, MN-based Palco Marketing decided to change the packaging for its water-based paintballs, it teamed with Brookdale Plastics (Plymouth, MN) to create a package that would not only grab the attention of consumers, but also better protect the delicate paintballs.
Package Case Study
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The softer side of Unilever

Just reaching store shelves nationwide is a redesigned package for 100-oz Whisk, All and Surf laundry detergent brands from Greenwich, CT-based Unilever.

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