Case Studies

Consumer Product Packaging

Package Case Study
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Xbox box has 'game'

The graphics design for the much anticipated mid-November debut of Microsoft’s Xbox game console strikes a balance for hard-core gamers and mainstream consumers.
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Package Case Study
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Detergent tabs 'heat' up packaging

In Britain, premeasured tablets are the fastest-growing way to use laundry detergents, and Robert McBride, plc, Cumbria, England, is packing them 70% faster with an economical film from UCB Films (Smyrna, GA).
Package Case Study
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Euro lawncare products drum up sales

Canisters made of recycled paperboard have been making inroads throughout Europe as a primary package that provides stackability and pleasing graphics for fertilizers.
Package Case Study
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Clearly apart from the competition

Knowing it wasn’t the first to launch single-serve milks and juices in plastic bottles, this dairy made sure its new PET bottle would stand out and promote the brand.
Lou Raucci, manager of packaging at Amertac, loads a print order behind the three new label printers.
Machine Case Study
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Label print station cuts fulfillment costs

American Tack & Hardware upgrades label printers for speed and quality images and gets healthy savings in the bargain.
At Thorntons, the X-ray inspection system checks lidded boxes for contaminants and, through a software upgrade, chocolates that
Machine Case Study
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X-ray vision checks inside chocolates boxes

Thorntons in the U.K. uses X-ray scanning equipment to inspect foil-wrapped and boxed chocolates. Software upgrade detects missing chocolates.
Package Case Study
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Canny cosmetics

In a market where impulse purchases rule, Markwins Intl., has raised the visibility of its cosmetics through unique packaging. The City of Industry, CA-based company’s “glam in a can™” cosmetics that were introduced at select mass merchandisers nationwide in August are packaged in transparent 1-gal paint cans.
Package Case Study
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'Tis the season for apple gum pack

Just in time for the fall season is Amurol Confections’ Caramel Apple Bubble Gum, packaged in a reusable apple-shaped polypropylene cup and a removable acrylonitrile-butadiene-styrene lid. A polyvinyl chloride heat-shrink label conforms to the shape of the container, delivering graphics via a modified flexo press.
Flavor Delite's products are checked by the on-line X-ray system at speeds to 62/min. It even detects underfilled canisters.
Machine Case Study
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X-ray system spices up on-line QA

An X-ray inspection system at Flavor Delite checks for ?anything? out of the ordinary inside canisters of seasonings, including clumps. A ?guardian angel? for the line, the system confirms packaged product weight, too.
The bag's ergonomic handle (above) is produced on hf/f/s equipment (left) by a relocated and reoriented applicator (top).
Package Case Study
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A better handling bag

Performance Seed’s 10- and 20-lb bags of bird food have added an ergonomically designed handle in the bag corner to improve carrying and pouring. The patent-pending feature is heat sealed and die cut on customized hf/f/s equipment.
Package Case Study
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Art nouveau design

For the second year in a row, Andy Powell, an artist represented by Scott Hull Associates (Dayton, OH), has created a dynamic piece of artwork to decorate bottles of 2001 Beringer Nouveau red table wine.
A special indexing feature in the desiccant feeder ensures that one desiccant canister is inserted into each passing bottle, inc
Machine Case Study
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Co-packer kicks production up a notch

A canister-style desiccant helps a pharmaceutical contract packer protect delicate product from moisture. Newly installed desiccant feeders boost production, enabling the company to package millions of units/month.
Lengthy line starts with robotic depalletizing where the bagged jugs are picked and placed onto an infeed table for automatic de
Machine Case Study
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Big containers, big output done Nature's Way

Nature’s Way Purewater fills 180 1-gal containers/min and packs them into 3-count cases at a rate of 60 cases/min. New $4 million, 2000’-long line includes a case packer that accepts 2.5-gal containers, too. See in-plant video
Package Case Study
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New film barrier helps fertilizer canister grow outdoor sales

Five years ago, Greenview Preen-brand weed preventer switched from a 15-lb multiwall bag to a 4-gal preformed paperboard canister to differentiate itself from the competition (see Nov.
Package Case Study
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Pigmented bottle battles milk oxidation

A new FlavorTight™ bottle that adds a white color concentrate to high-density polyethylene helps prevent oxidation in Dean Foods’ Land O’Lakes-brand ½- and 1-gal sizes of milk. Introduced in August into seven Midwest states, the bottles are used for 14 total SKUs.

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