Case Studies

Consumer Product Packaging

The laser printer is nestled in 59 pieces of protective packaging (top) and is equipped with a special molded foam ramp (bottom)
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HP reduces packaging

A redesign at Hewlett-Packard cuts packaging components in half.
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Tube packs tap timely trend

Flexible tube packs match consumers’ requirements for on-the-go-anywhere eating for a new wave of portable foods.
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Squeaky-clean new graphics

OxiClean Multi-Purpose Stain Remover has moved from infomercial fame to mainstream retail distribution channels.
Package Case Study
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Beverages flow boldly into aluminum bottles

The path to product differentiation for two new beverages is a metallic one.
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Everything but the brush!

Sherwin-Williams’ Dutch Boy Dirt Fighter paints are debuting in an extravagant four-piece square plastic container.
Winn-Dixie's contemporary, revamped graphics strengthen the chain's name to increase consumer recognition and loyalty. The new d
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Winn-Dixie leverages its own brand name

One-stop shopping provides Winn-Dixie with a comprehensive redesign for 60 private-label brands involving more than 3ꯠ items.
The one-piece book-style carton's fifth panel unfolds (left and opposite) to reveal the information-laden copy, which was an alt
Package Case Study
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Crest 'books' info-paneled carton

In a novel approach, a carton’s informational fold-out fifth panel enlightens users about the benefits of Crest Whitestrips.
At Kwik Goal, pre-fitted protective packaging parts have reduced the amount of hands-on labor required.
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Trade show 'shot' scores

Kwik Goal managers visited a trade show to find new packaging for their soccer goals. They came home with better protective packaging and a way to reduce hands-on labor costs.
Housed in an isolated area, the refurbished vf/f/s machine produces 2" x 2" packets containing a pad and antiseptic solution. Th
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Poucher evolves to meet Avail's needs

A six-up poucher at Avail Medical is upgraded with custom features and added controls to increase production utilization. See in-plant video
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Coca-Cola endorses new mold-making technology

Soft drink bottler lauds new patented technology for manufacture of plastic molds, both for injection and blow molding.
After delivering a load of boxed coolers onto the left side of the shuttle table, a clamp truck driver backs away and pulls a la
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?®Everyday hero?? stretches savings at The Coleman Co.

A two-station machine stretch wraps a bundle of boxed coolers while a second is readied for the other station to save more than 37% in time and labor.
Package Case Study
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P&G 'pumps' cleaning container

Cincinnati-based Procter & Gamble granted a license to Changing Paradigms LLC, West Chester, OH, to make and distribute a “kid-safe” household cleaner in the United States called Pampers Clean ‘n Play.
With its unique dispensing feature, the Fridge Pack works well in home refrigerators.
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Consumers drive new 12-pack shape

Last summer, one Coca-Cola canner set out to change the shape of 12-pack paperboard carriers, and Coke Consolidated is now reaping the rewards.
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Design: A simply sparkling redesign

For 12 years, Simple Green biodegradable cleansers occupied a bottle shape and design that apperared to be geared to heavy-duty professionals rather than consumers.
Machine Case Study
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New friction-top belt conveys success

A new friction-top belt conveyor replaces a belt-on-roller incline conveyor at Miller Brewing’s Irwindale, CA, facility. Less maintenance, no case slippage are the results.

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