Case Studies

Consumer Product Packaging

Package Case Study
|

WD-40 blasts into wider coverage

Long used to having its namesake product fix squeaks in tight places, the WD-40 Co. also knows some things need a wide spray of the lubricant.
E-BOOK SPECIAL REPORT
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
Package Case Study
|

Unilever tries self-piercing closure

Unilever Bestfoods Europe has adopted a new self-piercing plastic closure for its Calvé mayonnaise that’s marketed in the Netherlands.
Package Case Study
|

Retooling hardware packaging

Our annual look at hardware packaging ranges from the cute (fancy seed pails) to the creatively functional (driveway sealer in an easy-pour bucket).
An 8-oz aerosol can with a special relief valve and a foam insert now allows Ultra Blue to market and ship propane gas for do-it
Package Case Study
|

Cool pack for a hot product

Ultra Blue’s new handheld propane torch uses a patented container and valve to safely deliver the gas to do-it-yourselfers.
Package Case Study
|

A grateful label design

Wine packager Allied Domecq Wines recently turned to Michael Osborne Design to create new packaging for its J.Garcia Chardonnay, Cabernet Sauvignon, and Merlot wines.
Package Case Study
|

Microsoft pack wins EPA design challenge

A new shipping package that looks like an envelope and protects like a box won the Environmental Protection Agency’s Cradle-to-Cradle E-Commerce Package Design Challenge, announced at the recent Pack Expo Las Vegas show in October.
Package Case Study
|

Color 'caps' new jars for detergent capsules

A striking new PET jar, designed and blow-molded by RPC Containers Blackburn, is now serving up capsules of Persil liquid laundry detergent for Lever Fabergé, Kingston-upon-Thames, Surrey, England.
Machine Case Study
|

Efficiency tops 90% at Edna Valley Vineyard

A first-of-its-kind accumulation table boosts bottling efficiency by 20% and helps attract new business.See video
Package Case Study
|

Flexible packaging and labeling winners

,??
Package Case Study
|

Transfer print 'pops' prototype boxes

Private-label packager Huish Detergents, Salt Lake City, UT, is vertically integrated, operating its own printing presses and machinery to convert corrugated into detergent boxes that it fills.
Package Case Study
|

Golden Mummy winners

Kraft Macaroni and CheeseKraft Food and Cello FoilKraft Foods recently changed the packaging format for its 12 and 15-pack bundles by replacing a shrink film, to improve appearance and eliminate loading problems due to skewed bundles, with ExxonMobil Chemical’s Bicor® AB-X film.
Three different product/package combinations run on Diversified Brands' new line thanks to pucks manufactured with one external
Machine Case Study
|

Innovation rolls on

New packaging equipment and puck handling system help Diversified Brands launch Scratch Fix 2in1 automotive touch-up paint in a new plastic ‘tube’.
Unilever selected a translucent pearlescent blue color to set off its Wisk detergent from the competition.
Package Case Study
|

Wisk bottle color breaks the mold

Wisk bottle color breaks the mold Unilever selected pearlized blue color for liquid detergent bottles by working closely with its color supplier and blow molders.
It's almost impossible to tell any difference between the three blister packs that make up the Perfect Glue line, but the glues
Package Case Study
|

Container, closure, and package make Perfect Glue

Macco Adhesives introduces three new household adhesives in a variety of containers, but all with similar overpackaging.
Package Case Study
|

Time to market 'Vanish'es

To get on the bandwagon of oxygen-action cleaners, Reckitt Benckiser selected polypropylene cups, injection-molded and decorated by RPC Containers Blackburn for its new Vanish Oxi Action.

Pages

Newsletters

Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
Each newsletter ranges in frequency from once per month to a few times per month at most.