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Case Studies

Consumer Product Packaging

Package Case Study
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ICI paints new picture of convenience

For do-it-yourself painters, appropriate flow rate and contamination avoidance are essential for a successful project.
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Package Case Study
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Five ideas for sustainable design

There is no one right approach, but our cross-functional experts agree that any attempt requires homework and the need to extend a branding strategy rather than replace it.
Package Case Study
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Spirits bottles celebrate contemporary artists

Edgy artwork from nine emerging artists decorates limited-edition bottles of 1800 Tequila.
Package Case Study
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One label + one meaningful message = simplicity

Strategies for successful package design and marketing
Machine Case Study
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Rotary hot-air bag sealers elevate operating efficiencies

Contract packer installs four units to accommodate high-speed, high-production demands of major paper products manufacturer.
Package Case Study
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Energy drinks hit high gear in shrink-sleeved multipacks

A drink for female off-roading enthusiasts is ‘pretty in pink,’ and in silver, and in black.
Package Case Study
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New canister packaging for beef jerky

In late Summer 2008, Oberto Sausage Co., Kent, WA, introduced its 30-counts of prewrapped Oh Boy!
Package Case Study
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Wine debuts in barrier-coated PET bottles

In March 2008, Artisan Wine Co., British Columbia, introduced to Canadian markets its Painted Turtle brand Semillion/Chardonnay and Cabernet/Shiraz wines in 750-mL silicon oxide-coated PET bottles from Ball Corp. (www.ball.com).
Machine Case Study
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Del Monte pounces on Meow Mix pouch line

Robotic case-loading system at Del Monte Pet Foods propels pouch production into an automated tiger.
Package Case Study
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Single-use caulk packs debut

GE Caulk Singles replace squeeze tubes and caulk guns for convenient, on-the-go application.
Package Case Study
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Whisky packaging's got marketing game

The Scotland-based Edington Group has introduced bottled Black Grouse Scotch Whisky in handsome, board-to-board laminated over-cartons converted by Chesapeake Corp. (www.chesapeakecorp.com) and incorporating bright white Incada paperboard from Iggesund (www.iggesund.com).
Package Case Study
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Woven-mesh film bags are purr-fect for pet food

Innovative converting process results in a woven-mesh film bag that is durable, attractive, and economical for pet-food producer American Nutrition.
Package Case Study
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A 25% premium through design? P&G hopes to clean up in dish detergent

Can design help bring a 20% to 25% sales premium at retail over competing brands?
Package Case Study
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Pacific seafood's new sustainable shipping cases

The days are growing longer, the sun feels warmer, and that means one thing: summer is here!
Package Case Study
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Spicy-hot chips get fiery package graphics

Oregon-based Kettle Foods, a producer of all-natural snack foods, is rolling out Kettle brand Death Valley Chipotle Potato Chips nationwide this summer.

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