Case Studies

Cartoning & Boxes

HOT-FILLED CUPS. Once cups emerge from hot-filling and lidding, they’re encased in paperboard sleeves and then robotically place
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Quick-change comes to trays, cases

Versatility and quick changeover in erecting cases and trays was the missing piece to the puzzle when it came to this cup-filling line at Leahy Orchards. Solution: Trayfecta.
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A 10-pack of Peeps
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Automatic case packing for Peeps

A move from RSCs to retail-ready packaging for its Peeps candy prompts Just Born to replace its manual secondary packaging process with fully automatic equipment.
FILLER BLOCK. The 12-oz glass bottles typically run through the rinser/filler/crowner at a speed of about 350/min.
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Craft brewer returns to sweet home Chicago

CAGR is at 50% over the past five years, so Lagunitas is hitting on all cylinders. The future looks even brighter since the firm opened a new brewery on Chicago’s west side.
The Kiss Me design is sprinkled with floral and sealed with a kiss from Betsey.
Package Case Study
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Tissue box designs encourage self-expression

To excite consumers’ creative side, fashion designer Betsey Johnson creates bright and bold graphics in four themes for Kleenex brand facial tissue.
Porsche 1
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VIP gift box for VIP Porsche owner

Porsche China creates a specialty gift box for owners of its new, limited-edition Porsche 918 Spyder to convey luxury and customer care.
Consumer with 3M Scotch Tape carton
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'Empty' box design delivers brand message

A seemingly empty box for 3M’s Scotch Magic Tape holds five rolls of replacement tape, emphasizing the ‘invisible’ nature of the adhesive product through packaging.
Shure headphones
Package Case Study
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Audio brand enters retail with bolder, brighter design

Bright colors differentiate packaging for a line of high-quality, budget-priced headphones from Shure. Up-close product photography emphasizes sound quality.
SPACE-EFFICIENT. The single I-Pack machine occupies the same area as the four previous cold-seal machines.
Package Case Study
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Automated by-the-book packaging for on-line orders

MBS Textbook Exchange realizes significant savings in shipping material costs, makes more efficient use of labor time, and delivers better-protected, easier-to-open packages.
Package Case Study
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Pomegranate juice pack returns to its roots

After a slide in sales, U.K. juice brand Pomegreat returns to the design firm that designed its original packaging, to revive its formal visual equities.
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Healthy rewards for Big Heart Pet Brands

Customized carton closing equipment for a package whose shape and graphics make it look like a toothpaste carton was a key to this year’s PMMI Packaging Line of the Year.
Package Case Study
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Box for vegan truffles conveys purity, luxury

Gourmet vegan chocolatier selects 100% recycled kraft paperboard boxes that reflect the company’s commitment to wholesome, holistic ingredients and practices.
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Digital watermarking assists in Cooking Light

Time Inc.’s Cooking Light brand—including its monthly magazine and line of prepared meals for retail—prides itself on giving its consumers the tools to make it easier to get healthy, delicious meals on the table.
New design
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Betty is reimagined for the modern mom

A redesign for the complete Betty Crocker baking product line puts desserts in inviting kitchen contexts to appeal to the modern mom’s desire for classic values and authenticity.
Package Case Study
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Coca-Cola is first to use bio-based drink carton

Honored with an award by the Brazilian Packaging Assn., Coca-Cola’s Del Valle Reserva juice brand is the first to use a drink carton incorporating LDPE films from sugarcane.
Package Case Study
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New box for inflight meals takes off

Scandinavian Airlines uses sturdy folding box for its inflight meals that exhibits a low weight, a good hand feel, and an attractive appearance.

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