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Case Studies

Beverage Packaging

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Bionic design

When Hydrade Beverage Co. was looking for a design company to put life into its new product, it turned to Sibley Peteet Design (Austin, TX). According to the company, the product, a “high-speed” energy drink, is the only sports beverage that contains glycerol, which research shows to be the ingredient that best hydrates the body.
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The laser scanners "look" through the top of a case of aerosol cans (above). Each of three scan heads has a 120-degree field of
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Integrator specs laser sensor for aerosol can line

Systems integrator adapts special laser to sense defects in cases of aerosol cans for cleaning products maker. Error detection improves to 99%.
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Carnation relaunches Coffee-mate

A new curvy-shaped, high-density polyethylene jar, decorated by a heat-shrunk roll-on label, is carrying Carnation Coffee-mate® to the marketplace.
David Van de Velde (shown above) could be called the 'curator' of the Vincent Van Gogh line of spirits. The vodka bottles (right
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Vodka served at this art gallery

In the premium spirits category, Luctor shows Dutch heritage through extravagant decorating of Vincent Van Gogh vodkas, gin and a liqueur. Gallery graphics require 16 colors involving suppliers in five European countries.
Harley-Davidson uses molded pulp to help protect shipments of motorcycle parts and accessories, as shown (above) by packaging en
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Molded pulp benefits beer, motorcycle parts shipments

Harley-Davidson and Merchant Direct discussed how they ride the advantages of molded pulp at IMPEPA’s late-September seminar.
For its foodservice business, Mother Parker's sells bags of ground coffee under its own name as well as for brands it contract p
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Paired vf/f/s equipment 'brews' foodservice packs

By adding two vf/f/s machines, Mother Parker’s Tea & Coffee meets growing sales demand for small bags of ground coffee sold primarily to restaurants and hotels.
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Paired vf/f/s equipment 'brews' foodservice packs (sidebar)

New Texas plant turns to vf/f/s machines
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A work of art

Every year since 1975, Kenwood Vineyards, owned by Korbel Champagne Cellars, has created a special bottle of wine that is as appealing to the eye as it is to the palate.
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Singularly premium packs

Since the International Chocolate Co., Salt Lake City, UT, changed the packaging for its Single-Bean Chocolate Bars, the product has become its best-selling item. Tim Bergquist of International Chocolate says the candy’s popularity is due in part to a switch from multipacks to the single bars that the company now sells.
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Baking soda shake up

The Arm & Hammer Div. of Church & Dwight now offers its all-natural baking soda in a waterproof “sink-side” container that is an alternative to its venerable 59¢ paperboard “Yellow Box.” The 12-oz white pigmented high-density polyethylene container, which keeps water out, allows consumers to keep baking soda closer to the sink.
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Quintuplets! (sidebar)

Simple but elegant materials
In the above drawing of Daiwa Can's ASIS line, two single-stage injection/stretch blow molding machines feed bottles through an
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Dueling technologies spell success

At Japan’s Daiwa Can, one aseptic PET line uses in-line mold/blow/fill. Right beside it, another line blows bottles and sterilizes them in a second operation just before filling.
Kirin aseptically fills either 350- or 500-mL PET bottles at 900/min on its new line.
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Aseptic advancements make it tea time in Asia

Kirin of Japan and Uni-President of Taiwan are taking advantage of pioneering new developments in aseptic packaging technology to sell their teas.
The vf/f/s machine discharges four filled and sealed packs at a time (above). The equipment heat-seals a strip of unprinted film
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Filler meets tough standards at Stonyfield

Stonyfield Farm is so confident about the potential sales of its Yo Squeeze organic yogurt for kids that it’s purchased a second vf/f/s machine. Each machine produces 200 tubes/min, with an unusual ‘butt seal.’
Shrink system (above) uses carefully aimed heat guns to provide a can-hugging fit, even for shaped cans of Killian's Red (top).
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Coors rolls out the barrel can

Pub barrel cans of Coors Killian’s Red are wrapped in heat-shrink OPP at a rate of 250 cans/min by a cut-and-glue labeling system located downstream from the can shaper.

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