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Case Studies

Beverage Packaging

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New friction-top belt conveys success

A new friction-top belt conveyor replaces a belt-on-roller incline conveyor at Miller Brewing’s Irwindale, CA, facility. Less maintenance, no case slippage are the results.
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Clearly apart from the competition

Knowing it wasn’t the first to launch single-serve milks and juices in plastic bottles, this dairy made sure its new PET bottle would stand out and promote the brand.
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Blue Ice vodka bottle lifts 21st Century's spirits

A stunning custom glass bottle made in Germany and contract-packaged in the United States launches 21st Century Spirits’ premium Blue Ice Potato Vodka.
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Bacardi says 'O yes!' to unique label

As Bacardi introduces its new orange-flavored rum, a unique label helps maintain brand continuity while offering product distinction.
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Stretching the limits of aseptic packaging

Low-acid dairy products aseptically packaged in plastic bottles are common in Europe. Will Morningstar bring such technology to the U.S? See in-plant video
The 128-valve filler handles 20-oz bottles at 1,000/min.
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Bottling built for the future

When this Pennsylvania beverage marketer installed a new line for PET bottles, great care was taken that the equipment be capable of handling multiple package varieties. See in-plant video
Package Case Study
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Design: Redesigned label is rosier

In September 2001, Four Roses Distilling Co., Lawrenceburg, KY, a Seagram’s company, unveiled a bold new label for its Four Roses Kentucky Straight Bourbon Whiskey.
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Euro lawncare products drum up sales

Canisters made of recycled paperboard have been making inroads throughout Europe as a primary package that provides stackability and pleasing graphics for fertilizers.
Stronger and better looking: Consumer-preferred PET gives Perrier's water jugs improved shelf presence versus HDPE. The PET jug'
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Perrier sleeves 1-gal PET bottles

Perrier debuts several of its brands in PET jugs decorated with stretch sleeve labels printed in eight colors. New molding, sleeving equipment highlights revamped lines at two facilities.
Screen-printed with organic inks that are cured in a lehr at 350?F, the bottle's decoration makes a strong statement.
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Cutting through the clutter

This Chicago-based company left no stone unturned in its quest for perfect packaging. Spare-no-expense shippers in two sizes and custom primary packaging mark the debut of this premium vodka.
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Unusual bag-in-box differentiates organic wine from the rest

Nevada County Wine Guild reinforces its line of organic wines with a statuesque bag-in-box package whose shape delivers competitive differentiation. The box uses 60% post-consumer materials and is recyclable.
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Teens assigned to Hawaiian Punch

In an effort to give its venerable fruit punch drink a “hip” packaging design, Hawaiian Punch is turning to its core consumers: teenagers. Hawaiian Punch is a brand of Plano, TX-based Dr Pepper/Seven Up, a subsidiary of Cadbury Schweppes plc.
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Delivering for dairy

Oberweis Dairy’s investment in new filling, capping, labeling, conveying, bottle-packing, and shrink-wrapping machinery begins to pay off with the introduction of single-serve milks.
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New line boasts new sterilizing technology

Adelholzener of Germany is leading the charge when it comes to popularizing one-way plastic beverage bottles in a region that has long resisted this package format.
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Coke 'endorses' new mold-making technology

The Coca-Cola Co., Atlanta, GA, has endorsed new technology for making tooling for injection and blow-molding equipment. The process is patented by Metallamics (Traverse City, MI) and improves the cycle times of, in this case, molding of preforms and plastic soft drink bottles.

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