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Case Studies

Beverage Packaging

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New, 'greener' Starbucks cup sleeve uses adhesives innovation

New cup sleeve allows for reduction in material and greater PCR material, with no degradation in quality, through proprietary adhesive/converting technology.
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Lebensbaum tea
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Organic tea producer selects cellulose-based packaging material

Germany-based Lebensbaum to pack its range of organic teas in NatureFlex NVR material, which delivers environmental and barrier benefits.
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Cans depict whimsical world of Beanblossom

Oliver Winery adds a 250-mL aluminum can to its Hard Cider brand, known for its humorous and lively artwork, brightly illustrating fictional tales of Americana.
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Thermochromic inks help Tuaca liqueur display a 'Perfect Chill'

Thermochromic inks on bottle label’s ‘tattoo’ indicate when spirit has reached the ideal drinking temperature.
Vemma Verve
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Vemma rebrands with cylindrical HDPE containers

Containers for Verve! Low Carb Shot feature full-body sleeve and continuous-thread closure.
Resealable aluminum is quick-chilling and helps a good cause.
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Root beer in aluminum pint bottle

For premier craft brewer Oskar Blues Brewery of Lyons, CO, combining their home-brewed root beer with a convenient, quick-chilling, resealable aluminum bottle benefited not only Oskar Blues and its customers but also the family of Brian Stiff.
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Tropicana's bold shift to PET

Project "Inspiration" takes Tropicana Pure Premium into four new PET bottles, including two handled containers made with a new EBM grade that’s approved for recycling.
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Bronco Wines flying high in PET

Single-serve, PET format for Bronco Wine brands proves a convenient option for airlines, which appreciate the convenience and light weight of the 187-mL bottle.
TOUGHER TAMPER PROOFING. The screen-printed bottles are manually topped off with cork stoppers and shrink film neck capsules (left) that replaces the previous, vertical paper TE banding.
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Raising spirits' packaging profile

Uniquely shaped bottles, screen-printed graphics, stopper corks, and shrink-sleeve neck capsules give Death's Door gin, vodka, and white whisky lively shelf appeal.
Machine Case Study
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Blow/fill aseptic line—small footprint, big impact

Italian beverage producer Paradiso SpA can now ship aseptically filled PET bottles of teas, isotonic drinks, and other beverages along with its mineral waters and soft drinks.
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Foodservice smoothie mixes launched in aseptic cartons

Syrups and flavorings company introduces natural fruit smoothie mixes in 46-oz aseptic cartons for the foodservice industry.
Miller PTC pour
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Miller scores sales with Punch Top Can

Miller Lite and Miller Genuine Draft cans are scored with a secondary tab that invites beer drinkers to have fun opening it, then enjoy a smoother pour.
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Mars Drinks debuts 100% recyclable Freshpack

Single-serve brewing system gets first two drink pouches in recyclable material, said to reduce the package footprint from 40% to 44%, depending on method of disposal.
Machine Case Study
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PepsiCo Brazil chooses liquid-carton filling equipment

Company adds liquid-carton filling machine to produce single-serve portions of its highly popular chocolate milk drink.
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Pinup girls position value beer brand for growth

Canada’s Sleeman Brewing updates the package design for Old Milwaukee beer with pinup-girl graphics, positioning the brand for growth against major mainstream beers.

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