Case Studies

Beverage Packaging

Twelve 12-oz PET bottles of Dasani water are now being marketed in the Fridge Pack by Coca-Cola Bottling Consolidated.
Package Case Study
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Fridge Pack rolls out for Dasani

Coca-Cola Bottling Consolidated was the pioneer for the refrigerator-friendly 12-pack for Coke soft drinks in cans. Now it’s doing the same for Dasani water in 12-oz PET bottles.
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Graphics supply 'hot' new look

Squirt, a citrus soft drink from Dr. Pepper/Seven Up, Inc., unveiled a new look earlier this summer. The bolder, more contemporary image of its product line packaging was created by Landor Associates (San Fran-cisco, CA) to communicate Squirt’s refreshing and exhilarating burst of citrus flavor.
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'Flex' handle gives High Falls packs a lift

High Falls Brewing Co., Rochester, NY, has improved the carrying handle for its multipacks of glass-bottled beer brands such as Genesee and J.W.
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Innovative tin touts German Altbier

Looking to make its packaging as special as its premium Altbier, Issum, Germany-based brewer Diebels employed a tin gift package that held 10 33-cL steel cans of the specialty beer sold in retail outlets in Germany.
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Tube packs tap timely trend (sidebar)

An old hand at tubes
Sealed with foil lids, bottles emerge from the aseptic filling system in two parallel lanes (left). Colorful shrink-sleeve label
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Transforming the Egyptian dairy market

IGI aims to grow a market for packaged, branded milk in a country where 85% of the milk that’s bought isn’t even pasteurized let alone packaged. Aseptic packs are key.
Plant manager Doros Cleanthous holds filled bottles of milk, one of which is shown close-up.
Machine Case Study
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Monobloc 'cleans up' for Cyprus company

Cyprus-based beverage producer Lanitis Bros. Ltd. is first to use a monobloc bottle-blowing, -filling, and -capping system for fresh, pasteurized milk in PET.
Package Case Study
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Tyson revamps packaging design

Tyson Foods just announced a “world-class” packaging makeover to give its products a fresh, new look.
Package Case Study
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Beverages flow boldly into aluminum bottles

The path to product differentiation for two new beverages is a metallic one.
Package Case Study
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Labatt launches label-less bottles

Labatt Breweries of Canada reintroduced locally in May Labatt 50 premium ale in a 341-ml (12-oz) amber glass bottle.
Penn tennis balls retail in a PET container trimmed in a dual process to provide efficient lidding consistency.
Machine Case Study
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PET bottle converter racks up efficiency

Manufacturer of PET containers uses new dome-and flange-trimming machine to cut scrap rate and increase throughput by 20%.
Sara Lee's mini-donut packing system uses an unusual continuous-motion rotary drum loader (seen at left and up close at far left
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Prototype wrapper's feeder suits Sara Lee

An automated mini-donut sorting and wrapping system improves efficiency at Sara Lee’s Paris, TX, bakery.
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First PET, pasteurizable

In England, Coors Brewing Co. has launched Reef, a vodka-based fruit drink, in a three-layer plastic barrier bottle that’s fully pasteurizable.
Package Case Study
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A juicy redesign

When marketers at Akron, OH-based Country Pure Foods decided to introduce its brand of juice and nectars, Ardmore Farms, to the retail market, they saw it as an opportunity to redesign packaging logo and graphics.
Electronic net-weigh fillers are long on sanitation and accuracy.
Machine Case Study
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Special equipment for a special concept

Custom blow molding, electronic net-weigh filling in a HEPA-filtered enclosure, robotic palletizing—it all helps Superior Dairy succeed with caseless shipping. See in-plant video

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