Beverage Packaging

Perrier debuts several of its brands in PET jugs decorated with stretch sleeve labels printed in eight colors. New molding, sleeving equipment highlights revamped lines at two facilities.

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To help make its wine appear more distinctive and specialized, Chaddsford Winery turned to Saxco Canada Co. (Port Credit, Ontario, Canada) to find the bottle to meet its design needs. The idea for the design of a container for the Dessert Riesling wine, which was hatched in-house, included the use of a tall, thin 375-mL antique blue bottle.

In July, Chicago-based Union Beverage Co. introduced a line of six flavored 80-proof vodkas in polyethylene terephthalate bottles. The new line also represents Union’s first use of plastic. Previously, Union used only glass bottles.

Abita Brewery next year plans to commercialize beer in a one-way multilayer plastic bottle that’s pasteurizable. Until now, the plastic bottles typically used for beer didn’t have sufficient thermal resistance to withstand pasteurization, so brewers choosing to use plastic have had to rely on some form of cold filtering or flash pasteurization. But the availability of this new tunnel-pasteurizable bottle could make one-way plastic beer bottles a viable option for a lot more brewers. Abita Brewery, based in Abita Springs, LA, is a regional craft brewer.

AriZona Beverages moves into a hot-filled PET longneck bottle, PET helps launch a carbonated dairy drink, PET/nylon/PET resists carbonation loss for Perrier’s new bottle, and an additive extends shelf life for the first PET-bottled milk in the U.K.

Whether it’s coffee or ice cream, Seattle-based Starbucks continuously works to strengthen its brand identity. Facing fierce competition for premium freezer case space, Starbucks turned to Enterprise IG (San Francisco, CA) to create an exciting new look that would stand out from the competition and also provide a more unified brand identity.