Case Studies

Beverage Packaging

A filled, capped, and labeled 64-oz bottle.
Machine Case Study
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Redundancy rules at Old Orchard

Cap coders, case erectors, case packers, and case tapers are redundant to make sure this high-output, hot-fill PET line for fruit juice can produce up to its potential.See video
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TUF box design wins award

Bell Inc. has won a gold award in the Ronkonkoma, NY-based Flexographic Technical Association’s 2005 Design Awards Competition.
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Sleeve-labeled milk bottle makes a 'Happy Meal' for McDonald's

McDonald’s doubled its milk sales with last summer’s rollout of 8-oz milks in HDPE bottles. The switch from gable-top cartons prompted significant changes at participating dairies.
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Molson offers beer in aluminum bottles

Molson is offering a new brew that combines the taste of a classic lager with essence of guarana, a natural source of caffeine. Available in Canada, Molson Kick comes in a sleek, fast-chilling aluminum bottle from CCL Industries.
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Nestlé Canada restages coffee for incremental growth

Nestlé Canada wanted to grow the marketing potential for its roast and ground coffees in the foodservice industry, but it realized the channel is diverse and that it needed to rethink its branding strategy.
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Vendange varietals select Prisma Aseptic

Just months after Canandaigua Wine introduced its Almaden Sangria in a Prisma® Aseptic carton from Tetra Pak, the company has introduced four varieties of its Vendange wines in the same 500-mL carton with an innovative resealable screw cap.
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Clarification

On page 47 of Packaging World’s March coverage of the Flexible Packaging Association’s awards competition, the wrong image appeared with the description of the Autopak® Sterilization Pouch.
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Coke sues over carafe package

Coca-Cola Co., maker of the Minute Maid brand of juices, filed suit January 26 against Florida’s Natural, Lake Wales, FL, claiming that company’s 59-oz carafe container infringes on the patented carafe for Minute Maid’s Simply Orange brand (shown here).
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Whitener pens niche with cosmetics

Out-of-the-carton thinking for BriteSmile Inc., Walnut Creek, CA, has pushed the retail version of its product into a premium niche at cosmetics counters.
Using its paperless workflow database, JohnsonDiversey managers can efficiently coordinate information exchange and approval pro
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Workflow software works for JohnsonDiversey

JohnsonDiversey speeds the approval process for packaging changes and launches using a workflow database that handles specifications and bills of material.
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Jolt relaunch is 'electric'

After 20 years, Wet Planet reintroduces Jolt in a 23.5-oz aluminum resealable can decorated with thermochromic inks.
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Miller puts more beer in fridge

Building on its sales success with the 12-can Fridge Pack, Milwaukee-based Miller Brewing is now the world’s first brewer offering both 12- and 18-can Fridge Packs for Miller Lite, Miller Genuine Draft and Genuine Draft Lite beers.
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Splish, Splash... beverage containers may take a bath

Sewer authorities, water utilities, environmentalists, and others now are pushing for a consumption fee on beverage containers.
Pernod's new packaging for Seagram's Cooler Escapes includes a new bottle shape, new label and carrier graphics.
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Seagram's Coolers undergo a package modernization

New bottle, new label, and new carrier graphics—they’re all aimed at contemporizing the Seagram’s brand and boosting sales.
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Shaped 'tree' pouch grows sales in Costa Rica (sidebar)

Gold—Printing AchievementStand-up pouch packaging manufactured, laminated, and printed by CLP Industries Ltd. helped international candy company Cafe Britt cultivate increased holiday sales of its line of Chocolate Britt candies in Costa Rica.

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