New Tool: ProSource
Checkout our packaging and processing solutions finder, ProSource.

Inkjet and laser are the most common methods for applying coding and marking for brand protection

According to a recent study from PMMI Business Intelligence, marking and coding preferences differ by industry and challenges remain.

Pw 244372 Alignment 35 Pmg

Inkjet and laser are most prevalent, but thermal transfer continues to gain interest, particularly for incoming ingredients. Challenges include limited space on package hamper efforts to add QR codes or aggregation information. Tamper-evident technology has to work in conjunction with marking and coding. New products, new flavors and new materials continually increase complexity and accelerate timelines.

Source: PMMI Business Intelligence, Brand Protection and Product Traceability 2016.

Download the entire study here.

Discover Our Content Hub
Access Packaging World's free educational content library!
Read More
Discover Our Content Hub
New ebook focused on cartoning equipment
Read about the various types of cartoning equipment, how to select the right one, and common pitfalls to avoid. Plus, read equipment advice from CPGs for ultimate cartoning success.
Read More
New ebook focused on cartoning equipment