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October 31, 2001
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Schmalbach-Lubeca’s (Manchester, MI) 24-oz ErGo-Grip™ hot-fill PET bottle was customized for Hansen Beverage Co.’s Energy Water® line. Four horizontal rib panels in the “grip area” have replaced traditional vacuum panels.
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Design also features a rounded shoulder for label placement. The 2 vertical pillars provide stability and showcase Hansen’s brand name on opposite sides of the bottle. To further enhance its image Hansen ordered a blue colorant added to the clear PET.
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