Download this free, 80-page Food Safety Playbook jam-packed with strategies for success, best practices, how to ensure compliance with FSMA, and pitfalls to avoid. Written specifically from a packaging perspective
Learn more
 >>
Article |

Packaging causes hike in cereal prices

Citing cost increases for both packaging and grains, General Mills, Minneapolis, MN, increased the wholesale prices of its cereals in early August by 2.9%, according to a report in Advertising Age.
Print
FILED IN:  Applications  > Food  > Baking products
     

This follows an earlier announcement that Ralcorp Holdings St. Louis MO was increasing prices of private-label cereals it packs. General Mills had embarked on a value-pricing strategy for cereals 16 months ago when it cut prices an average of 6%. Industry analysts agree that General Mills was hit by "genuine legitimate" cost increases but few expect major competitors to follow suit.

Related Sponsored Content

E-BOOK SPECIAL REPORT
44 Best Package Designs: 2015
Sign up to receive timely updates from our editors and download this e-book of our editors’ selections for most innovative package designs of the past year.
x

Newsletters

Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
PACKAGING MACHINERY
SPECIAL INTEREST
PACK EXPO
Each newsletter ranges in frequency from once per month to a few times per month at most.