Download this free, 80-page Food Safety Playbook jam-packed with strategies for success, best practices, how to ensure compliance with FSMA, and pitfalls to avoid. Written specifically from a packaging perspective  Learn more >>
 
Article |

Convenient freezer-to-oven turkey packaging

Jennie-O Foods, Willmar, MN, is marketing its new “Oven Ready” fresh-frozen turkey products in a freezer-to-oven, easy-open bag system developed by Curwood, Inc.
Print Reprint
FILED IN:  Applications  > Food  > Proteins
     

Able to go from freezer to oven without thawing or preparation the pre-seasoned products (Home-Style & Butter or Garlic & Herb) are packaged to provide ultimate consumer convenience and food safety.

The distribution-tough rupture-resistant outer bag supports heavy turkey products. Currently the bags are accommodating product weights from 17-19 lbs but larger birds could be handled. The high-gloss bag is made of a 5.7-mil finished structure consisting of a reverse-printed 48-gauge oriented polyester laminated to a 4.5-mil white linear low-density polyethylene coex sealant. The side-gusseted stand-up bag with 8-color graphics/printing on front and back panels and in the gussets is designed to be displayed in an upright position for enhanced shelf visibility. A comfortable built-in carrying handle and Curwood’s IntegraScore® easy-open technology (no utensils required) complete the convenient outer bag. The inner cook-in bag material and supplier information is proprietary.

This innovative product and packaging approach enhances food safety because consumers can skip the normal defrosting process thereby avoiding any potential product contamination from improper thawing. In addition pop-up timers are included in the turkeys to give consumers a clear signal when the birds are fully cooked.

According to Chuck Meath vp of sales for whole branded turkey products at Jennie-O “We are very pleased with the market performance of this new packaging which we introduced in September 2004. Our distribution is increasing. Retailers and consumers have reacted positively to the convenience of the product and package.”

The Curwood/Jennie-O packaging is a recipient of a DuPont Silver Award. —Judy Rice

Comments(0)

Add new comment

ADVERTISEMENT
E-BOOK SPECIAL REPORT
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
x

Newsletters

Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
Each newsletter ranges in frequency from once per month to a few times per month at most.