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Amcor and Velcro Europe S.A. partner to bring new easy-to-open and re-seal innovation to the fresh and dairy flexible packaging market

The two market leaders are recognized individually for their high-quality product offering and brands. The new offering combines a choice of high quality films adapted to meet all fresh and dairy product requirements in combination with the VELCRO Brand Press-Lok closure.

“Amcor and Velcro Europe are confident that this innovative, user-friendly solution brings important new benefits to our customers and we look forward in 2012 to delivering sales growth to the fresh and dairy market” says Philippe Scherrer, Marketing Director, Fresh, Dairy and Capsules at Amcor Flexibles Europe & Americas.

"Velcro Europe S.A. is proud to partner with Amcor Flexibles to become a true solutions provider to the fresh and dairy market, combining the innovation and prestige of both organizations to enable our customers to move towards simple, smart, consumer friendly packaging solutions." says Lenny Swart, SBU Manager for Packaging & Materials Handling EMEA at Velcro Europe S.A.

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