ReaLemon gets distinctive shapes

 Mott’s ReaLemon and ReaLime juices now don store shelves in green-stippled PET bottles molded with a distinctive lemon or lime shape in their neck to identify the product and brand.

Enhancing a brand with happy cows

 Armed with a design concept statement that ‘happy cows give good milk,’ label converter Fort Dearborn Co. came up with labels that build brand equity for Oberweis Dairy.

Pouches stand up to retorting (sidebar)

 Graphic statements

Promo bottles check in with special decoration

 Labatt Breweries of Canada, Toronto, Ontario, Canada, expects hockey fans will go "Cup Crazy" for an "Original Six" promotion launched April 1 to coincide with the Stanley Cup playoffs.

Holo label produces positives

 Produce grower-marketer Ag-Mart Produce switched from a standard paper label to a reflective holographic label in September ’02 for clear polystyrene pints of its Santa Sweets-brand grape tomatoes.

NACD’s Best of Show winner clears clogs

 While the late Bernard Seid spent much of his professional life in Cleveland, the award bearing his name is taking up more than temporary residence in the Cincinnati area.

Container a clear success

 Blueberry farm turns to new container to help six high-speed production/packaging lines run more smoothly.

Printing packs a punch

 Winners of FPA’s Printing Achievement awards were noted for advances in CTP technology, VOC-free inks, display impact, ‘nuanced color tones’ via gravure printing, and complex distortion printing capabilities.

Sleeve labels deliver ‘Black Magic’

 The Black Magic brand of auto care products “has heritage and equity in its shine” characteristics, says Jeffrey Lack, group manager of innovations for Shell Lubricants.

Candles’ sleever makes scents for S.C. Johnson

 Racine, WI-based S.C. Johnson & Son has gone one better—make that two better—than the competition with its Glade “3 in 1” candle. Introduced in September and available nationally in December, SCJ’s first pillar candle offers three colors and three fragrances.

Skin-packing for fish

 Better appearance and increased throughput are the chief benefits gained by Golden Valley, MN-based Morey’s Seafood since the installation of an R270 vacuum skin packaging system from Multivac (Kansas City, MO).

Pewter isn’t only for tankards

 EOS Estate Winery crafts a specialty port wine that’s decorated with a pewter label imported from France.

Tesco sells sushi the Japanese way

 Solway Foods, Corby, England, the sushi processor and packager, developed an unusual three-dimensional thermoformed tray and lid.

Labatt launches label-less bottles

 Labatt Breweries of Canada reintroduced locally in May Labatt 50 premium ale in a 341-ml (12-oz) amber glass bottle.

Oki okays enhanced security labels

 A holographic label appearing on cartoned consumables from Oki Data Americas is the company’s next generation of security protection.

Motorola trims packaging, plastics

 Three molded pulp trays and new generic corrugated cartons help Personal Communications Systems establish global standard and save big.

Holography delivers ‘pizzaz’

 When Chicago-based Barton Brands elected to add three flavored vodkas to its Fleischmann’s vodka line, management felt special labeling was in order.

Ocean Spray goes rectangular

 Ocean Spray, the firm that brought the first hot-filled PET bottle to the U.S. marketplace way back in ’85, is launching the Ripple Grip bottle, a new variation on the same hot-fill theme.

Winston debuts ‘flask’ pack

 An injection-molded “flask” of polypropylene is the revolutionary new container for Winston’s new blends, Rich and Light from R. J. Reynolds Tobacco, Winston-Salem, NC.

Clearly apart from the competition

 Knowing it wasn’t the first to launch single-serve milks and juices in plastic bottles, this dairy made sure its new PET bottle would stand out and promote the brand.