Samples of the Marineland and Aquatech branded bags depict the products in action, reproduced in four-color process printing.
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Aquaria's new 'bait' catches more customers

New graphics on new bags packed in a new way have dramatically improved the look of aquarium filter packs. The appearance catches on with more retailers, too.
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The Ultra-Strip label is shown here, affixed to CD jewel boxes.
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Retailers find security in source tagging (sidebar)

The acoustomagnetic side
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Dietary supplements

By the end of April, FDA must set a "reasonable deadline" for publishing a final rule on proposed health claims for dietary supplement labels, ruled a U.S.
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No uniformity in changeover demands (sidebar)

Meet the modifiers
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Iron warnings

Unit dose packaging is now required for any solid dosage product containing more than 20 milligrams of iron per dosage unit, under a new FDA regulation.
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Bowl prompts 'Super' packages

The popularity of the Super Bowl again found manufacturers romancing consumers through promotional packaging. Minneapolis-based General Mills, for example, continued its commemorative packaging for the event with what Wheaties® brand marketing manager Jay Heflin describes as "breakthrough packaging." Heflin refers to five Super Bowl Super Replay Motion Cards on specially marked boxes of Wheaties, Crispy Wheaties 'N Raisins(TM) and Honey Frosted Wheaties®.
2:Controlled permeability in the film lidstock is the key to extended shelf life on this salad bowl.
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Foods fit fine in flexibles

Half of the 12 winners in this year's FPA awards competition for excellence in flexible packaging are food packages. A broad range of food categories are represented.
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Packaging jobs on the line

Responding to Packaging 2000, our three-part series on packaging job skills, readers ascertain what will likely be necessary for packaging professionals in the new millenium.
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Curvy can due out this month, says Coke

Tested in Germany but so far only talked about here, The Coca-Cola Co.'s contour can is set to make its U.S. debut early this month in Terre Haute, IN, and in four Southwest markets.
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Designers pick top ten

What will be hot in '97?
Feature Article
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Retailers find security in source tagging (sidebar)

Who's got the beta tape player?
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Consumer to drive food packaging innovation

Consumer wants and needs will be the major drivers for successful food packaging in the future. So says Harry Rubbright, RubbrightSigma Brody (Eagan, MN), in remarks to a global packaging conference sponsored by PIRA in England.
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Oscar Mayer rolls out lunch pack for adults

Since 1988, says Oscar Mayer, more than one billion prepackaged Lunchables®-brand lunch combinations have been consumed. Based on that product's success with kids, the Madison, WI, Kraft Foods division introduced in November Lunchables Deli-Carryouts(TM) sandwich combinations for adults.
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Labeling meat substitutes

FDA and the U.S. Dept. of Agriculture's Food Safety and Inspection Service (FSIS) want to encourage more nutritious variations of traditional foods, but are wrestling with how such foods should be labeled.
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Enviroconcerns fade

In what was its final consumer research survey before shutting its doors on December 31, 1996 (see Packaging World, Jan. '97, p. 2), the Council on Packaging in the Environment (COPE) found that the environment is less of a concern for consumers than in previous years, though it's still considered important.

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